Counter-marketing

Media Management: Addiction vs. Agency Part One

January 11, 2010 by Amy Jussel 15 Comments

Jan. 11, 2010 I’m officially back from my one week blog hiatus, victorious in keeping my New Year resolution to ‘unplug’ more, manage my media rather than having it manage me, and slip away sans notification to prove that the world won’t fall apart and your readers won’t jump ship just because you go awol. Yep, it's my personal media management smackdown which surfaces on … [Read more...]

Filed Under: Counter-marketing, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: addiction, agency, Alvin Toffler, Diagnostic & Statistical Manual of Mental Disorders, disorders, DSM-V, electronic addiction, free agency, games, information overload, internet, internet addiction, Kids, manage media, Media management, media-literacy, MediaScape, mental health, mobile, Nature-Deficit-Disorder, net addiction, pediatrics, Pop-Culture, psychiatric disorder, psychiatry, quiet the mind, shackles, supergirls, teen dating violence, texting, tmi, Twitter, unplug, you don't own me

New Years Media Messages: Packaging Boyhood Meets The Hangover

December 29, 2009 by Amy Jussel 9 Comments

Dec. 29, 2009 Last night I watched ‘The Hangover’ rated R, which I’d heard described by several YOUNG teens (meaning unable to buy a ticket unless sneaking in via diff. multiplex theater) as ‘hilarious,' and ‘over the top’ and wanted to see where the kid appeal was coming from and try to ‘relate’ to why this movie was a ‘favorite’ on many a Facebook page. I'm not here to … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: ad regulations, alcohol, alcohol in the media, alcoholic, alcopops, bartender, beer, bender, binge drinking, Binge to Blackout, boys will be boys, Bratz, breaking cycles, buzz, cads, CAMY, cartoons, CCFC, chug it, Common Sense Media, Counter-marketing, Damaging Drek, date rape drugs, designated driver, dope, drinking, drinking and driving, drunk driving, Frank Baker, frat boy, goofy, Greek, hazings, hit me, jello shots, KoolAid, liquor, lyn mikel, MADD, Marin Institute, Mark Tappan, Media Literacy Clearinghouse, Media-Education-Foundation, Media-Influence-Kids, media-literacy, MEF, MLC, MTV reality shows, Naked Brothers Band, NFL, out of control, Packaging-Boyhood, parTAY, partying, players, roofies, rootbeer, saving our sons, Sharon Lamb, sitcoms, slurred speech, sober, spiked drinks, spin the bottle, suite life of Zack and Cody, teachable moments, teaching your teen how to drink, teen brain development, teens, The Hangover, toxic cues, toys encouraging alcohol use, tweenager, tweens, vanessa van petten, VH1

Reach and Teach Kids in Fun, Fresh Ways: Ten Under $10

December 21, 2009 by Amy Jussel 11 Comments

Dec. 20, 2009 In my last post I went for ‘free media finds that are priceless year-round,’ today I’ll nudge it up a notch to prove you can gift meaning and mindfulness without spending a fortune (not even a Hamilton!) I attended the Peace and Social Justice crafts fair and barely made it past the Reach and Teach table and Free the Children’s Me to We booth finding tidbits to … [Read more...]

Filed Under: Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: anti-princess, budget, butterfly origami, cartoon novels, children, Comics, edu tech, Free the Children, frugal, gifts, girls are not chicks, graphic novels, green, It Takes A Child, Kids, Kids Are Heroes, Liam O'Donnell, Manga, manners, Me to We, meaningful media, Media Meltdown, media-literacy, nonviolence, organic, parenting, reach and teach, RezEd, self-esteem, socially responsible, stocking stuffers, teachers, teens, Truce, Truce Toy Action Guide, tweens, under $10

Free Media Finds That Are Priceless Year-Round

December 16, 2009 by Amy Jussel 6 Comments

Dec. 16, 2009 Got gifts? Not sure when we jumped from “Black Friday/Cyber Monday” to bold-type headlines of “last minute gifts!”---but I’m still holding my own on the ‘haven’t stepped in a mall’ front… So today I’m going to add a few FREE ‘last minute finds’ that are literally and figuratively priceless. To up the ante and make it tougher, I’ll remove the physical … [Read more...]

Filed Under: Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Animoto, Annie Fox, back to basics, BBC, blurb.com, championing change, charity, children, clothing swaps, DinnerTrade.com, Dizzywood, ebook, Elf-Island, food swaps, free, free gifts, freebies, freemium, Games That Give, gifts, Gilmore Girls, girls, Glee, holiday help, holidays, Inspire Foundation, inspiring, iphone apps, kids-media, Koka Sexton, Lala, LastFm, lulu.com, meaningful media, Middle School Confidential, MIT, Norad, Packaging-Boyhood, playlist.com, project playlist, Santa, SmartyCard, Storybird, swap-n-shop, Teen Survival Guide to Dating & Relating, teens, The Perfect Gift for a Man, UGC, unknown free things, Virtual-Worlds, Wiglington and Wenks, Wonder Rotunda, wordle, Worldshapers, Xeko, Yelp, youth

CounterMarketing Consumption Cues: Think Geek Gifting Fun

December 15, 2009 by Amy Jussel 5 Comments

Update: Dec. 21, 2014 Adding a few more fun finds of DIY holiday hack geekery to keep it simple, and am strongly considering ordering my first RaspberryPi credit card sized computer to inspire some collegiate builders...along with MIT's Scratch coding for kids. (my original post on the new launch of ScratchJr.org and uses for making STEM kid-friendly fun is here) Dec. 15, … [Read more...]