March 30, 2013 Update: Looks like Peeps are quite a social media hit, with a gazillion gooey science projects and media-maker style fun. The video hits just keep on coming... April 12, 2009 So I always wondered what people really DID with those cute and oh, so beloved 'Peeps'... Especially since actually EATING those uber-sweet-sugary-confections make-my-teeth-hurt just … [Read more...]
April 12, 2009 Passover, Easter and religious convos aside, let’s just say EVERY generation seems to love spring fun and festivity. My parents hosted a pack of 85 year olds in an impromptu ‘just do it’ session awhile back and you’d think those ‘kids’ were 8 and 5 not eighty-five. In my house today, the Easter bunny got a bit creative with the teen scene, to hide her basket … [Read more...]
April 10, 2009 Feel like you’re interacting with your family via text message? Facing screens more than each other? Using drive time as quality time and packing parental fun into cellular size? Kids and parents, come see yourselves and each other in a whole new way! One month from today on Mother's Day, Actress Melanie Chartoff, screen voice for The Rugrats mom, Didi Pickles … [Read more...]
April 9, 2009 Even though K-12 youth is Shaping Youth's primary focus, this campus controversy caught my eye for the overlap with our own counter-marketing tactics. In a ‘fight fire with fire’ media literacy move straight out of the Shaping Youth playbook, the Media Education Foundation is responding to this week’s University of Maryland campus uproar of whether or not free … [Read more...]
April 8, 2009 Young women and their moms have been "under the influence" of Oprah longer than you can say “she’s gotta have it.” From cuddly bathrobes to kids' book club picks, when the grand dame of daytime speaks, people listen. Precisely the point that Director Darryl Roberts of America the Beautiful is making in his recent “open letter to Oprah” plea to curb the weight … [Read more...]
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