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The Bro Code: Media, Masculinity & Misogynistic Misfires

September 29, 2011 by 19 Comments

Update Sept 3, 2015 From the maker of The Bro Code and Generation M, Thomas Keith announces his newest film trailer via Media Education Foundation titled, "The Empathy Gap: Masculinity and the Courage … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Storytelling Via Stickers: Girl-Caught Aims To Dial Down Disrespect

September 22, 2011 by 8 Comments

Sept. 22, 2011, Celebrating "Day of the Girl" Brands and broadcasters are always talking about “authentic engagement” and they’re about to get some. It all starts today, with New Moon Girls’ … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Girl Caught: New Moon Girls Slams Sexualization of Kids

July 7, 2011 by 14 Comments

July 7, 2011 Good news! New Moon Girls has created a prototype ‘virtual girl caught sticker’ you can slap on some of the repeat brand offenders commodifying kids to call ‘em out social media style…In … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Vogue “Cadeaux”-Children ARE Gifts. Not To Be Wrapped & Sold

January 6, 2011 by 19 Comments

Jan 6, 2011 “You have to separate the art from the artist.” How many times have you heard that turn of phrase relating to everything from hotel smashing rockers and hiphop thuggery to mind-bending … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Sexualization & Body Image, Shaping Youth, Vapid Values Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Wordless Wednesday: Not. Gleeful. Spark Change!

October 20, 2010 by 15 Comments

October 20, 2010 Wordless Wednesday photocap: "Why we need to SPARK change: Teens' media messaging" Register now for SPARKSummit to ignite a movement challenging sexualization. Girls' have a right … [Read more...]

Filed Under: Advertising, Damaging Drek, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: , , , , , , , , , , , , , , , ,

KFC’s “Assvertising”–A Double Down of Unhealthy Cues

September 22, 2010 by 3 Comments

September 22, 2010 Would you like a sideorder of sexualization with that heart attack? If the excess sodium from KFC’s Double Down innuendo-laden sat fat monstrosity doesn’t raise your risk factor … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Sexualization Summit: Save the Date Oct 22, 2010 NYC

May 17, 2010 by 22 Comments

May 17, 2010 As irony would have it, on Thurs, May 13, in New York City, a small tribe of thought leaders convened on how to best address rampant sexualization of youth in media and marketing. Each … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

So Sexy So Soon: Shaping Youth Chats With Jean Kilbourne, Ed.D.

August 17, 2009 by 30 Comments

August 17, 2009 Last month So Sexy So Soon hit the market in paperback, though my hand-signed hardback by academic rockstars Diane Levin, Ph.D. and Jean Kilbourne Ed.D is frayed, highlighted, and worn … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Stereotypes & Diversity, Vapid Values Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Shaping Youth Is In the L.A. Times Today, Yawn

August 12, 2009 by 16 Comments

August 12, 2009 Well, it finally happened. Full tilt desensitization. I suppressed a huge yawn and a roll of the eyes reviewing Miley’s pole dancing antics at the Teen Choice Awards with a great … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Counterstrike: MEF Film “The Price of Pleasure” Screens For Free

April 9, 2009 by 5 Comments

April 9, 2009 Even though K-12 youth is Shaping Youth's primary focus, this campus controversy caught my eye for the overlap with our own counter-marketing tactics. In a ‘fight fire with fire’ … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: , , , , , , , , , ,

Sexed Up M&Ms Sell Fashionably Decadent Premium Sleaze

September 26, 2008 by 8 Comments

Mars candies have reached a new low... Anthropomorphizing cartoon critters is one thing, giving chocolate candy classics the Jessica Rabbit treatment is another. Do we REALLY need more … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , ,

“Where My Dogs At:” A Misogynistic Misfire Doing Damage in a Blink

September 1, 2006 by 9 Comments

Mar. 28, 2015 Almost a decade after I wrote this post, the media messages defiling young girls and particularly young black girls under the 'satire' banner continues, despite sheroes and massive … [Read more...]

Filed Under: Damaging Drek, Shaping Youth Tagged With: , , , , , , , , , ,