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SmartyCard’s Summer Challenge With Scholastic: Heads Up for Fall!

May 28, 2009 by 18 Comments

May 28, 2009 I was just about to post an in-depth review and analysis of the merits and watch-worthy aspects of the new SmartyCard.com "learn and earn" kids' program for 3rd-6th graders,  when I … [Read more...]

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Do Older Kids Outgrow Easter Egg Hunts and Dyeing Eggs?

April 12, 2009 by 1 Comment

April 12, 2009 Passover, Easter and religious convos aside, let’s just say EVERY generation seems to love spring fun and festivity. My parents hosted a pack of 85 year olds in an impromptu ‘just do … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: , , , , , , , , , , , , , , , , , , , , , , ,

“Check It Out! I Got A Sponsor For My Race!” A Wellness Media Mashup

October 29, 2008 by 7 Comments

Belated congratulations to our own Shaping Youth Nutrition MA, RD, and ACSM Certified Health Fitness Correspondent Rebecca Scritchfield, (yes, those letters ALL matter, as she’s worked her tail … [Read more...]

Filed Under: Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,