Oct. 23, 2012 As we wind down October as National Breast Cancer Awareness Month, with a four-week series by USA Today amidst controversies of “Not so Pretty in Pink” moments from survivors who are fatigued by pinkification, I wanted to end the month on a positive note that speaks to an upcoming film releasing in 2013 with an all-star cast, that weaves a breast cancer storyline … [Read more...]
Powerhouse Women in Film: Seidelman Courts An All-Star Cast
Life 360: Testing Family Safety Apps With Teens (Part 2)
Oct 21, 2012 Any parent who has ever ended up in a glorified game of ‘Where’s Waldo’ hunting for their offspring after temporarily ‘sliding off the grid’ with whereabouts unknown (homecoming, prom, New Year’s, or playing loose with the facts in sins of omission sidewinders) will have a pretty strong snapshot of Life 360's strongest ‘target market’…parents of teens.In part one … [Read more...]
Life 360: Family Locator Apps-Mapping the Shades of Grey (Part 1)
Oct. 15, 2012 Teens call them ‘trackers,’ parents call them ‘tools,’ and the telecom industry refers to GPS and LBS (location based services) as sheer “growth” in a mobile market that’s booming with map-based apps that pinpoint the whereabouts of users. We need to uncork this whopper of a conversation beyond the micro (oooh, handy! or ewww creepy!) and into macro … [Read more...]
The Girl Effect Goes Global: International Day of the Girl
Oct. 10, 2014 Update! In just two short years, look at the momentum of the International Day of the Girl and all that's being accomplished with fresh, new voices in the media mix. Congratulations to Malala Yousafzai and Kailash Satyarthi for winning the Nobel Peace Prize. At only 17, Malala is the youngest recipient EVER, and recognizing both a Pakistani and Indian sends an … [Read more...]
Who Won the Debate? Kids’ Focus on Appearance Mirrors Our Country
Oct. 4, 2012 Ask any kindergartener to assess the debates last night and you’d probably hear simple reactions like: “He smiles more” or “He looks nicer” or “He looks like he didn’t study”…and frankly, they wouldn’t be too far off the national polls, from a stagecrafting and telegenic reverb perspective. Of course, if you focus on content, Romney would quickly lose the … [Read more...]