October 16, 2010 The countdown to the SPARK Summit (Sexualization Protest: Action. Resistance. Knowledge) is in its final week, culminating in the NYC Summit Friday Oct 22, 2010 and the hits just keep on comin,’ as girls’ organizations and teens nationwide continue to register, and big name surprises pop into the media mix as if no one wants left out of the fun. Excitement is … [Read more...]
SPARK Ignites A Firestorm of Powerhouses: Geena Davis, & More
KFC’s “Assvertising”–A Double Down of Unhealthy Cues
September 22, 2010 Would you like a sideorder of sexualization with that heart attack? If the excess sodium from KFC’s Double Down innuendo-laden sat fat monstrosity doesn’t raise your risk factor for high blood pressure, ergo cardiovascular disease, heart failure, kidney disease, and stroke, then the college co-eds selling their buns for the bunless will surely jolt and … [Read more...]
Depravity Gone Viral: A Thin Line For Humanity on Facebook
Sept 17, 2010 Deep breath. In. Out. Hold. Center. Ommmm… I’m trying REALLY hard to abstain from a kneejerk reaction to the ‘dare to share’ assault and twice-raped (by media) teen in Canada who had photos of her horrific ordeal plastered onto Facebook by morally bankrupt bystanders. You could say it was "Over the Line" as MTV's anti-bullying digital literacy youth site "A … [Read more...]
Teen Girls: Ready For A Rebel Yell? SPARK Change Now!
Sept. 7, 2010 Girls, are you tired of being wrapped up, marketed and sold like a slab of meat? Having the media tell the world what your priorities are? Sick of slimy innuendos aimed at toddlers, tweens, and your little sister? Hey, we’re not afraid to name names. Cough, cough… Sony's "Still A Virgin?" (we can remedy that) sophomoric slam positioning virginity as a … [Read more...]
Sony May Singe Itself: Slimy Innuendo Ignites Backdraft
September 2, 2010 Without a doubt, guerrilla marketing campaigns can be effective disruptors as well as clever marketing and teaching tools for advertising AND media literacy. But what happens when “attention” trumps common sense and branding ethics like this Sony ambient ad campaign? Its proliferation is akin to the “Captive” audience billboard debacle awhile back. As … [Read more...]