Stereotypes & Diversity

This Video Sings Volumes About Snap Judgment in Media

April 14, 2009 by Amy Jussel 7 Comments

April 14, 2009 Our appearance-based culture has become increasingly coarse, cynical and stereotyped, judging people in rapidfire profiling more often than any mindful Malcolm Gladwell style ‘Blink’ of rapid cognition. Such was the case when 48 year old Susan Boyle took the stage as the audience of ‘Britain’s Got Talent’ rolled their eyes in ‘puhleeeeze’ mockery with … [Read more...]

Filed Under: Advertising, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: a star is born, appearance, body-positive, Britains Got Talent, bullying, can't judge a book by its cover, chanteuse, cynics, heroes, I Dream a Dream, inspiring minds, judgment, Kids, Les Mis, Les Miserables, Les Miz, media heroes, Pop-Culture, role models, Simon Cowell, singers, skeptics, Susan Boyle, Viral Videos, voice talent, West Lothian, youth

Mother’s Day Improv With the Mother of ‘The Rugrats!’

April 10, 2009 by Amy Jussel 4 Comments

April 10, 2009 Feel like you’re interacting with your family via text message? Facing screens more than each other? Using drive time as quality time and packing parental fun into cellular size? Kids and parents, come see yourselves and each other in a whole new way! One month from today on Mother's Day, Actress Melanie Chartoff, screen voice for The Rugrats mom, Didi Pickles … [Read more...]

Filed Under: Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Stereotypes & Diversity Tagged With: acting classes, acting out, Actress, AFTRA, Amy-Jussel, celebrities, Chartoff Teaching, Didi Pickles, Facebook Marketplace, find your voice, GNO, imagination, Improv, Improvisational Workshops, Kids, Melanie Chartoff, Mothers Day, National Institute for Play, parent play date, play, role play, Rugrats Movie, SAG, Stuart Brown, teens, theater, voice talent, voiceover, youth

Counterstrike: MEF Film “The Price of Pleasure” Screens For Free

April 9, 2009 by Amy Jussel 5 Comments

April 9, 2009 Even though K-12 youth is Shaping Youth's primary focus, this campus controversy caught my eye for the overlap with our own counter-marketing tactics. In a ‘fight fire with fire’ media literacy move straight out of the Shaping Youth playbook, the Media Education Foundation is responding to this week’s University of Maryland campus uproar of whether or not free … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: college life, First Amendment, free speech, Media-Education-Foundation, MEF, objectification, on campus, porn influence on kids, Pornification, The Price of Pleasure, University of Maryland porn controversy

3 Sisters Adventure Trekking: Changing the Game Through Sport

April 7, 2009 by Amy Jussel 9 Comments

April 7, 2009 How can you empower women, make change happen with a quick click and take that Nike swoosh to the next level of youth and cultural change? Those of you who have ‘friended’ me on Facebook already know I’ve been championing my WLW (Women Leaders for the World) gal pal, Lucky Chhetri from Nepal who co-founded 3 Sisters Adventure Trekking, a sustainable geotourism … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: 3 Sisters, 3Sisters Adventure Trekking, adventure, Amy-Jussel, challenge, climb, Daughters, Empowering women, empowerment, EWN, female pioneers, Game Changers, girls, GWLN, hike, Himalayas, journey, Lucky Chhetri, mothers, mountaineering, Nepal, Nike, outdoors, social responsibility, The Girl Effect, Three Sisters Adventure Trekking, Trekking, women in sport, Women Leaders for the world, world changing

Get Out of Your Own Life! Environmental Influence on Kids

March 30, 2009 by Amy Jussel 9 Comments

Mar. 30, 2009 Mea culpa for the unannounced vanishing act, but I’ve been out of town interviewing teens in a different ‘pocket’ of the greater Bay Area, exploring how environmental influences (peers, nature, geography) shift the volume and decibel level of media intake among kids and where we might learn some 'best practices' to leapfrog into a healthier place for the … [Read more...]