A HUGE Breakthrough for TV: Nuance Trumps Vapid Vixens Aplenty

August 12, 2010 In part one and part two of my posts about ABC Family’s Huge premiere, I hoped to see the show evolve from the hope and promise of some stellar scriptwriter ‘attachments’ to actually being ‘attached.’ I’d like to say they ‘had me at hello’ but frankly they did NOT. I’m not an ABC Family ‘teen soap’ fan of the shallow sniper-fire of frenemies and sexcapade … [Read more...]

A HUGE Opportunity: Don’t Blow It ABC Family (Pt 1)

June 24, 2010 “An idea can turn to dust or magic, depending on the talent that rubs against it.”  ---Bill Bernbach Those timeless words of the venerable ad legend capture the power and potential of HUGE a new series that plops over-sized youth into a weight loss camp amidst a global obesity conversation...(premieres Mon., June 28 on ABC Family) I’m thrilled mainstream … [Read more...]

Get Out of Your Own Life! Environmental Influence on Kids

Mar. 30, 2009 Mea culpa for the unannounced vanishing act, but I’ve been out of town interviewing teens in a different ‘pocket’ of the greater Bay Area, exploring how environmental influences (peers, nature, geography) shift the volume and decibel level of media intake among kids and where we might learn some 'best practices' to leapfrog into a healthier place for the … [Read more...]