August 31, 2010 “Be you!” Riiiiight. In a media environment that cynically exploits how to act, what to wear, why to buy and who to be, girls are repeatedly told to "be themselves." GirlsHealth has a perky “Be healthy. Be happy. Be You. Be Beautiful” site. Girls Inc is “inspiring girls to be strong, smart and bold.” Jess Weiner is "Creating A Nation of Confident … [Read more...]
August 12, 2010 In part one and part two of my posts about ABC Family’s Huge premiere, I hoped to see the show evolve from the hope and promise of some stellar scriptwriter ‘attachments’ to actually being ‘attached.’ I’d like to say they ‘had me at hello’ but frankly they did NOT. I’m not an ABC Family ‘teen soap’ fan of the shallow sniper-fire of frenemies and sexcapade … [Read more...]
July 2, 2010 When I first saw this note in my social media stream it raised my media literacy eyebrows to explore further. It said, “Interesting: McAfee has a very diff take on their own study than does CNET's Larry Magid." First thing that popped into my brain was, “That's NOT surprising, research is only relevant when one can deconstruct the background of who’s doing … [Read more...]
July 1, 2010 For those mumbling, "COPPA schmoppa, there goes Amy into policy wonk land, please translate media jargon into usable tidbits" I'll offer a few primers... What is COPPA? Why do we need it? (see DigitalAds.org for an interactive show-n-tell which all ages can grok for an 'aha' moment on food and beverage marketing targeting kids in the digital age) Who are … [Read more...]
June 29, 2010 As a kids' health advocate (inside and out) I’ve been covering the "HUGE" conversation pertaining to media’s responsibility and accountability in how the portrayal of being overweight in our appearance-obsessed culture is handled. (Huge: Part One, Part Two) Now it’s time to weigh in on the policy piece. (I'm not referring to RWJF's annual "F as in Fat" … [Read more...]
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