Camel Orbs

Turning Boys Into Monsters: Energy Drink Leaves A Foul Taste (Again)

December 8, 2009 by Amy Jussel 26 Comments

Dec. 8, 2009 It’s Tuesday, time for our weekly “Packaging Boyhood” focus, so what better time than the holiday season to sound the 'red' siren on the 'green' brand that tween and teen boys are sucking up to...Monster energy drink. With everything from motocross and macho madness to the thumping, screaming, ‘over the top’ rebel yell, Monster ‘packs a vicious punch’ by … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Nutrition & Wellness, Product Placement, Sexualization & Body Image, Stereotypes & Diversity, Vapid Values Tagged With: alcohol, alcopops, behavior, BJ-Fogg, boys, Burger King, caffeine, Camel Orbs, cardiac, childrens health, cocktail, energy fiend, energy shots, energy-drinks, jolt and crash, kids nutrition, Lyn Mikel-Brown, macho, manhood, Mark Tappan, market confusion, marketing, masculinity, monster, monster hitman, objectification, Packaging-Boyhood, Packaging-Girlhood, paid to party, persuasion, pink cigarettes, preteen-health, Red Bull, RockStar, Sharon Lamb, shooters, sodium, squarebutts, sugary sodas, taurine, teens, thinspiration, toxic cues, toxic cues to kids, violence, wellness, Xtreme

Like Taking Candy From A Baby: Camel Trots Out Nicotine Tricks (Again)

March 16, 2009 by Amy Jussel 32 Comments

Mar. 16, 2009 Gotta put my cranky pants on again…. R.J.Reynolds is lighting the fuses of frustrated parents by offering Camel nicotine laced ‘orbs, strips, and sticks’ coming at kids in the mints and gum portion of the candy aisle right near the checkout. That’s right, dissolvable nicotine. Cigs are off limits, Joe Camel is kaput, so now we’ve got fresh breath-freshener … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Vapid Values Tagged With: ACS, addiction, Allison Ellis, American Cancer Society, Brad Reddersen, Breath strips, Camel No. 9, Camel Orbs, Camel Sticks, Chew, cigarettes, cigars, Dissolvable, FDA, fresh, Joe Camel, Kelly Mendoza, Lung Association, Marlboro, mellow, Melt-Aways, NAMLE, Nicotine, Pink Dreams, Rye Clifton, Smokeless Tobacco, Smoking, Snus, stats, Stuart Elliot, substance abuse, Targeting Kids, teens, Tobacco, Tobacco-Free Kids, underage, youth smoking