early child development

Gender Stereotypes: Part 2 with Dr. Elizabeth Sweet

April 27, 2016 by Amy Jussel 2 Comments

April 28, 2016 The dismissive wails from the Twittersphere and social media mavens were almost audible: "Oh please, not another pink and blue gender in the toy aisle post..." To coin a phrase from Part One of the White House convening on Breaking Gender Stereotypes in Media and Toys, "Yes, And..." I’ve been writing about media and marketing’s impact on kids for ten years … [Read more...]

Filed Under: Emerging trends & STEM Tagged With: #gendergap, Amy-Jussel, behavioral cues, Breaking Down Gender Stereotypes in Media and Toys, building brain plasticity, early child development, Elizabeth V. Sweet, encouraging STEM, Gender, gender and media portrayals, gender bias, Gender neutral toys, gender stereotypes, gendered toys, harm of early sexualization, Let Toys Be Toys, pink and blue toys, profit over public health, STEM, toys are more divided by gender than 50 years ago, White House Council for Women and Girls, Youth public health

Lego Friends: Please Build on Possibility, Brain Plasticity

January 1, 2012 by Amy Jussel 37 Comments

April 28, 2016 "37 year old son of Lego billionaire takes the helm as Vice Chairman" Congrats, Thomas Kirk Kristiansen, now that you've inherited the Lego legacy, and named your daughter and five female cousins as 'most active owners' in the young generation family mix, I have high hopes we'll see some gender stereotypes disappear and brain plasticity triumph! Here's to … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 2012 Lego, beauty industry, brick box, Buildables, Case for Make Believe, Cinderella Ate My Daughter, Cordelia Fine, corporate blunders, Delusions of gender, Does stripping gender from toys really make sense?, early child development, Empowering girls, gender equity, Gender Portrayal, girls-self-worth, Kids health, LadyFigs, Lego femininity, Lego Friends, Lego masculinity, Lise Eliot, media analysis, media mindfulness, media-literacy, nature vs nurture, neuroscience, neurosexism, New Moon Girls, Peggy Orenstein, pink brain blue brain, Play-Patterns-Kids, Pop-Culture, role play, science behind sex differences, sexism, Sexualization, spark change, SPARK! summit, stealth STEM, STEM for girls, stereotypes-girls, Stuart Brown, Tetris, Think Different, toy choice, toy marketing