April 22, 2009 Talk about a ‘circle of life.’ Disneynature, the first film label to be released by Disney in 60 years, truly DOES represent a full rotation of EARTH, by going back to their studio roots of documenting extraordinary wonders rather than ‘imagineering’ them all themselves. Sounds as refreshingly authentic as a Susan Boyle discovery, with high profit potential … [Read more...]
April 20, 2009 As we enter into Earth Day (week? month? year?) we can either cynically report on the bandwagon marketing of the green scene with freebies, Earth Day cards (Gathering Home has a nice round-up) and other Earth Day tie-ins and giveaways, or we can embrace every effort from every corridor (corporation to kids) to help all ages begin to 'get it' and make small … [Read more...]
Mar. 2, 2009 Talk about a two-fer: A great deal AND a great cause! Elf Island has put forth a brilliant triple-play “stimulus package” where kids can have fun gaming, help REAL nonprofits make a difference in the world and LEARN about climate change to boot. Wow. A healthy media venue with no ads, a safe tween hub, and a philanthropic mindfulness message for a $27.95 annual … [Read more...]
Mar. 1, 2009 How would you ‘green’ your high school prom? The entire month of March you can film short 2-3 minute Project Green Prom video clips and upload them to YouTube here in show-n-tell style to inspire teens across the country to think about greener alternatives and compete for some AMAZING grand prizes, like a trip to the Big (green?) Apple! I was so excited by … [Read more...]
Feb. 27, 2009 Not sure how many kids will tune into a :30 TV spot created by Academy Award-winning directors Joel and Ethan Coen doing a riff on Air Fresheners to “come clean about dirty coal,” but it’s sure easy for kids to ‘get it’ that there's an elephant in the living room. (isn't he cute? He's not in the ad, I found him on GumTree in London, but he makes the point, … [Read more...]
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