Humana Games for Health

AHA & Nintendo: Tag-Teaming Innovation To Get Kids Moving (Pt2)

February 3, 2011 by Amy Jussel 5 Comments

Feb 3, 2011 When I was invited to attend the “Power of Active Play” summit hosted by the American Heart Association and Nintendo, my synapses were firing in Howard Rheingold mode, wondering if this convening was going to be a glorified commercial for the gamification of life. I may not be wearing the same rose-colored shades of Jane McGonigal’s Wall Street Journal article … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: academic benefits of play, AHA, American Heart Association, Amy-Jussel, CES11, children, digital-culture-play, exergaming, exertion games, gaming, Get active, Health 2.0, Health Gamers, healthy games, Hope Lab, Humana Games, Humana Games for Health, IFTF, Innovations in getting active, Jane McGonigal, Kids at play, Kids health, kinetics, Let's Move, motion control systems, National Institute of Play, Nintendo Wii, obesity, physical fitness kids, play, play outdoors, Play promotes creativity, Play Works, PlayWorks, Power of Active Play Summit, power of play, Recess Counts, RWJF, scientific benefits of play, Second that e-motion, Verb Yellowball, wellness, Why play matters, Wii Are Family, Wii Fit

G-Force: Can Guinea Pigs Help Kids Get Active? Humana Hopes So!

June 12, 2009 by Amy Jussel 14 Comments

June 12, 2009 Just finished a phone interview with some of the Humana Games for Health team to see if their new free game called OPS (Operation Planet Savers) passed the sniff test of 'goodwashing' in their Disney dealings to promote the upcoming G-Force movie coming out next month as a Jerry Bruckheimer first in the 3D big screen. “OPS” is aimed at launching kids into … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Interactive Games, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: 3D animation, active kids, active lifestyle, Add new tag, CDC, COPPA, diabetes, Disney, Disneynature, EARTH, EIU, Environment, field day, fitness, G-Force, gadgets, game developers, gaming for good, get kids moving, gizmos, green, ground attack, Guinea pigs, Hg4H, HopeLab, Horsepower Challenge, humana, Humana Games for Health, HumanaGames, Jerry Bruckheimer, Kids health, NCLI Act, old school, online to offline, Operation Planet Savers, OPS, outdoor play, Playnormous, races, relays, secret agent, sedentary lifestyles, serious-games, spy games, spykids, training missions, Unplug Your Kids, Verb Yellowball, video games