Oct 21, 2012 Any parent who has ever ended up in a glorified game of ‘Where’s Waldo’ hunting for their offspring after temporarily ‘sliding off the grid’ with whereabouts unknown (homecoming, prom, New Year’s, or playing loose with the facts in sins of omission sidewinders) will have a pretty strong snapshot of Life 360's strongest ‘target market’…parents of teens.In part one … [Read more...]
Oct. 15, 2012 Teens call them ‘trackers,’ parents call them ‘tools,’ and the telecom industry refers to GPS and LBS (location based services) as sheer “growth” in a mobile market that’s booming with map-based apps that pinpoint the whereabouts of users. We need to uncork this whopper of a conversation beyond the micro (oooh, handy! or ewww creepy!) and into macro … [Read more...]
Dec. 3, 2009 Just visited the excellent Connect Safely forum to pose the industry question, is there ANYthing that digital moderators or online advocates could’ve done in the child safety realm to prevent the loss of 13-year old Hope Witsell due to the suicide/sexting case? Obviously, Hope's case (visual at left/MSNBC) was on mobile phones, but cyberbullying/bodysnarking and … [Read more...]
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