Project Green Prom

Back to School With A Healthy, Green Spin On The Freshman 15

August 19, 2013 by Amy Jussel Leave a Comment

Aug. 19, 2013 Turning negative media messages into positive, purposeful pursuits is what Shaping Youth is all about, so the newly launched "Freshman Green 15" project from Teens Turning Green.org fits smack dab into our sweet spot.I’ve long been a fan of their smart marketing, and have attended their Green University to see the winners from their annual Project Green Challenge … [Read more...]

Filed Under: Emerging trends & STEM Tagged With: Back to school, conscious college road tour, conscious colleges, eco literacy, Environmental Education, Erin Schrode, farm to table, Freshman 15, Freshman Green 15, green back to school supplies, green college life, Green-Media-Youth, Green-Teens, Judi Shils, Project Green Dorm, Project Green Prom, Teens Turning Green, TTG

Media Hypefest: Is Prom the New Wedding? A Teen’s Perspective

May 7, 2010 by Amy Jussel 7 Comments

May 7, 2010 As the last vestiges of prom wind down along with Girls Rights Week, I wanted to land one last post in the queue exploring media and marketing’s impact on kids' expectations, reality show distortions, and 'over the top' depictions of celebratory fetes. From ‘proma-a drama,’ lavish limos and fantasy night fairytales (e.g. akin to the amped up MTV My Super Sweet … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: adolescence, Alice in Wonderland, asked to prom, commercialism, consumption, couples, dateless, devalue girls, Facebook prom groups, formals, girlpower, Girls Bill of Rights, girls inc., girls self esteem, Girls' Rights Week, gowns, graduation parties, high school rituals, keeping up with the jones', Kelsie Morales, kid culture, Lilly, limos, matchmaking, mean girls, milestones, Noah's ark, peer influence, pink is the new black, platonic dates, Pop-Culture, princess project, Project Green Prom, prom, prom date, Prom drama, prom themes 2010, Proma, reality shows, Respect Rx, self rescuing princess, self-esteem, self-worth, social norming, teens, the dame domain, Twilight, Unwritten, women's leadership

Green Hedgehogs in Virtual Worlds? Let Your Leprechauns Loose!

March 17, 2010 by Amy Jussel 3 Comments

Mar. 17, 2010 This morning I changed my Firefox 3.6 "persona" to shamrocks for the day, eliciting a green with envy response from my not so lil’ leprechaun teen who delighted in a green apple sour treat and green glitter-waterball and green Love Peace & the Planet eco-shampoo that some magical critter had left at the breakfast table. Mind you, fare today is green … [Read more...]

Filed Under: Consumerism, EcoKids-Environment, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Shaping Youth Tagged With: 2010, activities, crafts, eat their greens, farmers markets, Firefox personas, go green, green, Green Eggs and Ham, green gaming, green girls, green hedgies, green marketing, Green media, Green science, green smoothies, Green-Celebrations, Green-Teens, greens, greenwashing, hedgehogs, Kids, leprechaun, metaverse, Project Green Prom, Saint Patricks Day, Second-Life, St Patricks Day, St. Paddy's Day, Steve Spangler Science, teens, turn people green, turn your parents green, tweens, veggies, Virtual-Worlds, youth

One Teen’s View on Going Green: Use Eco as an Equalizer

August 27, 2009 by Amy Jussel 14 Comments

August 27, 2009 One of my Title I school students said, "We recycle in my house...it's called hand-me-downs." Hmn. Since then, I've been attuned to the "green is for those who HAVE green" eco-mindset and kept track of echoes in our cross-cultural moshpit of a neighborhood. In part two of our Teens Turning Green piece, I’d asked Shaping Youth 16-year old writing intern … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: 350.org, activism, Amy-Jussel, Celebs Gone Good, children, Cool the earth, Crunchy, dirty 30, Do Something, EARTH, Earth Hour, eco, Eco labeling, Eco-Childs-Play, ecorazzi, Elf-Island, EnviroMedia, Environment, Forest Ethics, future, green, Green-Teens, greenwashing, Habbo Greenpeace survey, Habitat Heroes, health, How to Turn Your Parents Green, Inconvenient Truth, Jenn Savedge, LiveEarth, Marin, marketing hope, media-literacy, MySpace Our Planet, natural cosmetics, Naturalist, nature, NCLI Act, Noelle, planet, polar bears, Project Green Dorm, Project Green Prom, safe cosmetics, schools, Sins of Greenwashing, Sondra Clark, stewardship, Students, Sustainability, teen, teens, Teens Turning Green, TerraChoice, The Green Book, TTG, youth

Back to School: Are Teens REALLY Going Green?

August 20, 2009 by Amy Jussel 9 Comments

August 20, 2009 Leave it to a teen to tap into the core eco-issue behind why there’s tons of talk about green teens but not enough ‘walking the walk’ toward sustainable lifestyle shifting ‘en masse.’ In 2007, when JupiterResearch cited 38% of teens caring about the environment and 15% being ‘hardcore green’ opinion leaders and digizens in a report, “Green Teens: Reaching a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: 350, activism, Back to school, Campaign for Safe Cosmetics, Cancer, carcinogens, climate change, College Care Packages, cosmetics database, Do Something, eco, eco-friendly products, Environment, Erin Schrode, EWG, going green, green, green schools, Green spa, Green-Teens, Habitat Heroes, healthy schools, high school, Judi Shils, JupiterResearch, Kajeet, Kids, mobile tips, mobilization, motivation, NCLI Act, organic, Pilot Pens Be Green, Project Green Dorm, Project Green Prom, reusable lunch kits, school supplies, Search for the cause, SEPA, Skin Deep, Stacy Malkan, Students, Sustainability, sustainable lifestyle, teen, Teens Turning Green, toxins, TTG, youth movements, Youth Noise