Update Oct. 31, 2016 Appy Halloween? 2016 freebies include a spooktacular JibJab 'story bot' to insert and personalize wee ones into Halloween kids' books...Our friends at Common Sense Media offer a slew of apps with ages and stages reviewed and noted, and a host of Streaming Scary Movies for insta-atmosphere media fun. For older teens and the selfie crowd, these … [Read more...]
Reverse Trick or Treating? Isn’t That, Um, Marketing?
October 31, 2008 by 7 Comments
As one who is always looking for an easy ‘twofer’ (whether it’s a sunscreen that moisturizes, an inside-out raincoat, or a trick or treating door-knock to recycle unused toys) I started pondering the various green Halloween campaigns I’ve been involved with on Eco Child's Play and beyond, to see if they qualify as “reverse trick or treating.” There’s a fine line here…There’s … [Read more...]