Sustainability – Page 3

Green Toys and Fun Finds With Big Kid Appeal: Ten Under $10 Pt. 2

December 22, 2009 by Amy Jussel 4 Comments

Dec. 23, 2009 Shhhhhh...I'm snagging one of the new "Smencils" that just arrived today 'cause I figure 'less is more' and 'variety is the spice' when it comes to stocking stuffers...She doesn't need a whole 'set' right? A whiff here and there and she'll get the gist of the theme...100% recycled newspapers turned into a rainbow of scents and colors. I like finding inexpensive … [Read more...]

Filed Under: Consumerism, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: 10 eco-friendly toys, adventure trading cards, anti-consumption, Baby Honu, budget, children, Digital, eco, eco literacy, eco-friendly, EcoChilds Play, edu tech, education, Elf-Island, Everett Peacock, frugal, geckos, Get 'Em Outside, Gill McBarnet, Good Quests, green, green goods, green shopping, green toys, Hawaii, islanders, kidlit, leatherback turtles, literacy, migration, My Daddy Taught Me to Surf, Nature-Deficit-Disorder, NCLI, New Dream, outdoor play, penguin, Plan Toys, reach and teach, Richard-Louv, Room to Read, stocking stuffers, surf, Sustainability, Tammy Yee, Teens Turning Green, Ten under $10, The Goodnight Gecko, The Great Turtle Race, The Parrot Talks in Chocolate, TikiBar, Tiwaka, Toys, TTG, Turtles, Xeko

Flash Animation & Viral KidVid? Give Pause

November 3, 2009 by Amy Jussel 1 Comment

Nov. 3, 2009 Here's a marketing campaign kids LOVE (me too!) No secret I’m a huge Fido fan…Flash animation? Not so much. It often freezes my Firefox and fouls up the works more often than not on a business site but here in this 'oldie but goodie' ('06-'07ish?) this viral video making the rounds again proves to be pure gold. Give that ad agency a biscuit for its viral … [Read more...]

Filed Under: Advertising, Branding & Consumerism, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Viral & Buzz Media Tagged With: ACE, Acespace.org, activism, Alliance for Climate Education, Alliance for Climate Protection, climate change, customizable, declare your independence, Digital, Digizens, Dog Tricks, dogs, eco, Energy, Environment, Flash activism, flash animation, Forward to a friend, fossil fuels, Free Range Studios, Global Warming, go green, green, Green-Teens, Heartgard, Hip-Hop, hiphop, insert name, Jib Jab, JibJab, Kids, Meatrix, Mouth Revolution, NetGen, personalized videos, sendables, Store Wars, Students, Sustainability, teens, UGC, Videolicious, Viral Videos, youth

Media Morsels for Lil’ Goblins: Next to New BOOks as Treats!

October 29, 2009 by Amy Jussel Leave a Comment

Oct. 29, 2009 Every year I try to come up with ‘green Halloween goodies’ or attempt to find ‘healthier’ ideas that are not a snore or a bore... just to balance out the gobs of candy kids receive and seed the concept that other treats can be even cooler than standard fare. The trick is to go for the wide smile alternative and the ‘value-add’ as they say in marketing, because … [Read more...]

Filed Under: Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Alternatives to candy, books, candy, community building, costumes, Do Life Right, eco moms, gently used, Go away monster, going green, Green Halloween, Halloween, health, healthy, Kids, kidvid, library, literacy, media-literacy, neighborhood, new to you, next to new, parenting, Plato's Closet, precycled, Project Read, pumpkins, reading, recycle, regifted, Share Literacy, Sustainability, swap-n-shop, treats, trick-or-treating, tricks, turning people green

Why 350.org? Fun Edu/Eco Activism Today For Int’l Climate Chg!

October 24, 2009 by Amy Jussel 11 Comments

Oct. 24, 2009 Kids love "dress up" and DOING things, so today’s the day to blend the two into global fun to seed ‘one world’ thinking with 350.0rg early on, joining 181 countries for the most widespread day of environmental action in history! (CNN World coverage) Find a local event near you (ck out the global 350 map!) or create one yourself by snapping some 350 group … [Read more...]

Filed Under: Branding & Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Viral & Buzz Media Tagged With: 350, 350.org, Action, Amy-Jussel, Bridge School Benefit, carbon emissions, carbon offsets, children, clean coal, climate change, CO2, coal, consumption, deforestation, EARTH, eco, eco activism, eco literacy, ecology, Environment, Forest Ethics, Global Warming, Global-Good, green, green teen, IFF, Inconvenient Truth, International Day of Climate Change, Kids, LiveEarth, marketing hope, Music, nature, One world, outdoors, PBI, planet, polar bears, reach and teach, stewardship, Sustainability, sustainable students, web of life, youth

Blog Action Day: Inspiring Kids As Stewards of the Planet

October 15, 2009 by Amy Jussel 24 Comments

Oct. 15, 2009 Today is 'Blog Action Day' powered by Change.org, when over 12,000+ global writers turn their sites on one topic to reach millions of eyeballs one day to appeal to their own readership. This year the subject is 'climate change' and while I've written extensively about eco-kids, green gaming, and grassroots orgs like Cool the Earth tackling the issue, I needed … [Read more...]

Filed Under: Advertising, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: 2009, 350.org, BioDaversity Code, Blog action day, carbon offsets, cartoon virals, children, clean coal, climate change, Climate Change Chocolate, coastal stewards, Cool the earth, Disney Nature, DOOF, EARTH, EarthSeeds, eco, Elf-Island, Environment, Free Range Studios, global action, Global Warming, green, Green-Teens, Inconvenient Truth, Jane Goodall, JGI, Kids, locavore, marketing hope, PBI, Planet Earth, polar bears, Polar Tweets, Roots & Shoots, stewardship, Sustainability, sustainable students, take action, TerraPass, Virtual-Worlds, youth