Nature Rocks: Reconnecting Families With Nature

June 5, 2009 It's World Environment Day...where you can Twitter for Trees, and 'green your routine' and engage in all kinds of green media pursuits and still miss the meaning of getting kids OUTSIDE... As one of my heroes, Last Child in the Woods author Richard Louv said, “We have an entire generation of ecokids that can “click for a cause” but still not know what poison ivy … [Read more...]

GOOG-411: What’s The Number? Where Is It? Now, Get Oriented FREE

June 1, 2009 “One moment, I’ll connect you” used to rack up price-gouging mobile 411 charges in the double digits before GOOG-411 came along. Kids calling for a pizza can pop an extra $1.50 or two onto the cell phone bill without even realizing mounting mobile charges for directory assistance, so 1-800-GOOG-411 became my new best friend, smack dab on my mobile screen’s top … [Read more...]

Grammy Winners Use Music to Uplift the Heart On Memorial Day

May 23, 2009 I love the fusion of media and marketing when we can epitomize positive uses to merge the two and glean celebrity role models to boot. I haven’t heard this much buzz in musical circles since the ‘Playing For Change’ crew hit town! GRAMMY award-winning producer, songwriter, and musician Narada Michael Walden knows the powerful potential of music to reach youth … [Read more...]

Women Talk Sports Network: Voices To Be Heard

May 19, 2009 In the “Young Runners” post yesterday I glossed over the new Women Talk Sports network and Shaping Youth Correspondent Rebecca Scritchfield’s involvement as one of their cadre of contributing bloggers, because I KNEW this media magic warranted a post and presence all its own. One of our readers yesterday was seeking a hub for encouraging teen girl athletes … [Read more...]