Teen Talk Equals Ticketing, Even Driving Hands-Free

Well, it’s D-day for driving, teens. Much like the KFF study on teen media multitasking, lawmakers in California, cellphone capitol of the über-wired, have decided kids are driven to distraction, so it's now officially ticket-city for teens...even if you’re using hands-free wireless. (DMV details here) Don’t ask me how the police can tell the … [Read more...]

This Vacation is Brought to You By…(Part 2: Branding Partnerships)

Cruise news, trip tips, kids' brand loyalty pitches at cheerleading camps, sports and spa getaways... Who's sponsoring your 'fun?' Are you aware? Cruise lines are wisely using their own social networking connection as a conduit for repeat business and new referrals, so passengers can share their own experiences with others...Meanwhile, Carnival Cruise line just partnered … [Read more...]

New Moon’s Rising For Girls Media: Orb28 For Teens 13-15+ (Part 1)

Orb28 Let's see: Orb: "A sphere of influence, a collective body"...28: numeral referring to the moon's cycle...New Moon: lunar phase when the moon orbits between the Earth and the Sun; Moon: a symbol of womanhood... Okay, I'm beginning to get it now...As a name generation gal, I tend to dissect etymology for sport, but I admittedly glossed over New Moon Girl Media as simply … [Read more...]