Well, it’s D-day for driving, teens. Much like the KFF study on teen media multitasking, lawmakers in California, cellphone capitol of the über-wired, have decided kids are driven to distraction, so it's now officially ticket-city for teens...even if you’re using hands-free wireless. (DMV details here) Don’t ask me how the police can tell the … [Read more...]
Cruise news, trip tips, kids' brand loyalty pitches at cheerleading camps, sports and spa getaways... Who's sponsoring your 'fun?' Are you aware? Cruise lines are wisely using their own social networking connection as a conduit for repeat business and new referrals, so passengers can share their own experiences with others...Meanwhile, Carnival Cruise line just partnered … [Read more...]
Oh, how I wish I were 12 again...Apple Camp Workshop is a three-hour FREE hands-on media camp for kids 8-12, in slick ‘seed the brand’ style (as if Apple needs more youth cult encouragement). It's available throughout ALL Apple stores...Tweens can sign up for two Camp Workshops at one time to learn: iPhoto in the Photo Workshop, iMovie in the Movie Workshop, … [Read more...]
Media's power has an odd way of sneaking up on you at unexpected moments...Remember this one I wrote about preteen body/beauty influence? Well, this weekend, she eagerly tapped into wikipedia and YouTube to get the scoop on how to dye the ends of her long blonde hair with Kool-Aid unsweetened bright red cherry mix in an attempt to 'look like a rocker,' using her own sitting … [Read more...]
Ready to tap into the 'inner sphere' of the upcoming teen site Orb28? Continuing yesterday's post about youth media orgs like these ready to put pop culture messaging on a whole new frequency, we'll see what some of the Orb28 Girls Web Editorial Board (at left) have to say about 'what's good for girls'...(also don't miss Patti Binder's blog along these lines!) Orb28 fits … [Read more...]
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