Counter-marketing

Recap of White House Conf on Bullying Prevention, Pt.1

March 18, 2011 by Amy Jussel 7 Comments

Mar. 17, 2011 Unplugging for a day is a respite, but being gone for a week amidst news of tsunami disasters and first ever media moments like the March 10 White House Conference on Bullying Prevention plunged me into perpetual ‘catch up’ mode…Toss in this week’s March 16 FTC Privacy Hearings on Do Not Track policies and datamining behavioral profiles (see key quotes from … [Read more...]

Filed Under: Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Stereotypes & Diversity Tagged With: A Thin Line, Adinas-Deck, Anne Collier, bullying, Bullying Prevention, Connect Safely, cyber safety, digital abuse, Digital Literacy, Digital Self-Harm, Facebook Safety Tips, Formspring, internet-safety, Jason Rzepka, Kids Online, March 10, media-literacy, MsTwixt.com, My kid would never bully, online safety, parenting, preteens, Rachel Simmons, Rosalind Wiseman, safety and technology, Self-Bullying, social-media, Stop Bullying.gov, Stop Cyberbullying, togetherville, tweens, WhiteHouse Conference on Bullying Prevention

Digital Detox: Checkin Out For A Shaping Youth Founder’s Retreat

March 4, 2011 by Amy Jussel 3 Comments

Mar. 6, 2014 This year the sundown to sundown National Day of Unplugging is Friday March 7, 2014 through Sat. Mar. 8. Join me? For more digital detox beyond media management and awareness raising, (which is a regular ritual for me) please check out the upcoming Screen Free Week challenge May 5-11, 2014. Definitely "not for beginners"...but always very worthwhile.More posts on … [Read more...]

Filed Under: Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: Always-on, Avoid technology, Be present in the present, CCFC, digital deluge, Digital Detox, Digital Diet, Generation M, Get out of your own life, Going dark, Info Overload, IORG, Media Balance, media-literacy, National Day of Unplugging, off the grid, partial attention deficit, Reboot, Reboot your life, Sabbath Manifesto, Screen Free Week, spring break sanctuary, Taking A Break From the Net, Tech detox, Tech fasting, Too much content, Tune Out, Unplug Your Kids, unplugged

Behind The Wheel Texting: What Works to Drive Behavioral Change?

January 21, 2011 by Amy Jussel 10 Comments

Feb. 4, 2015 Update Please join our friends at Cyberwise.org for a BlogTalk convo with Lauren Galley of Real Talk, Real Teens, Real Issues on Feb. 5, 2015 as texting and driving survivor Liz Marks shares her harrowing firsthand experience that changed her life forever. Parents, this is a media moment where teens might just LISTEN. Tune in for storytelling that can make a … [Read more...]

Filed Under: Advertising, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: Amy-Jussel, AT&T mobile, Auto safety, barking robot, BJ-Fogg, Car and Driver, cellphone-use-teens, child safety, Derek Baird, distracted driving, Distraction.gov, DMV, DMV-CA-Cellphone-youth-laws, DOT, driver safety, driver's ed, driving while texting, DWI, Education World, GPS, Hands-Free-Cellphone-Law, handsfree-mobile, highway safety, intervention, Jane Lynch, Lesson Plans, Mobile Youth, mobile-youth-trends, N2Y4, no phone zone, Oprah pledge, risk prevention, road warriors, Standards-Based Curriculum, T-Mobile DriveSmart, teen auto fatalities, Teens Texting, text ed, texting-while-driving, The Last Text, under the influence, using mobile to mobilize, YPulse

Letting Go of 2010: Thoughts On Media Messaging

January 1, 2011 by Amy Jussel 5 Comments

Jan 1, 2011 No secret I’ve been challenged in 2010 on various fronts, and I’m trying really hard to ‘let go’ of some of the frustrations knowing there’s no quick fix for some of the blindingly surreal influences and disruptive crapola eroding kids’ psyches. I'm 'letting go,' to try to see past Nicki Minaj-style hyper-sexualized cues to instead celebrate the pendulum swing … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: APA, Billboard Top 100, Bridalplasty, Critical-thinking-skills, DV, eldercare, Eminem, HGHW, Jenn Pozner, Ke$ha, Kids health, Letting go, media influences, media-literacy, Nicki Minaj, objectification, PBG, Pop-Culture, PopWatch, Powered By Girl, Reality Bites Back, Rihanna, sandwich generation, Sexualization, sexualization of children, spark change, TDV, teens, thoughts on letting go, Tornado Warning, tweens, worst relationship songs

Shaping Youth: Freecycling Kids Books Throughout December

December 4, 2010 by Amy Jussel 9 Comments

Dec. 4, 2010 Black Friday? Cyber Monday? Bah. Other than maybe beach towel joke gifts (silly kilt wraps, hula skirts for our wakeboarding tribe) they didn’t get much outta me this round, as I continue to purge more than splurge. So to continue this “simplify life” theme to FREECYCLE and gift myself some joy this season, I’m passing along a bounty of kids books to you, FREE … [Read more...]