Media Literacy Archives - Page 82 of 166

Counter-Marketing Thinspiration: Killer Media Cues

February 12, 2009 by Amy Jussel 17 Comments

Feb. 12, 2009 Media literacy rule number one: Watch for extreme headlines that command attention. I could've gone with 'Fatal Attraction' or any other number of sensationalist eyecatchers. As you can surmise, this is about the role of media feeding the pop culture zeitgeist like the Venus Flytrap plant in the Little Shop of Horrors, singing, "Feeeeeeed me." Valentine’s Day … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth Tagged With: About-Face, ALA, Amelia Bloomer, anorexia, AnyBody, beauty industry, bulimia, Claire-Mysko, Diet ads, eating-disorders, educational videos, Empowering girls, Feed me, Frank Baker, girls inc., Harriet Brown, Inside Beauty, Jean Kilbourne, Just Think, Justina Chen Headley, Magali-Amadei, Media Literacy Clearinghouse, media-literacy, MEF, muffin tops, NAMLE, NEDA, Photoshop models, Renee Hobbs, Respect Rx, Robyn-Silverman, Sherri Hope Culver, Slim Hopes, starvation, teaching tools, The Girl Revolution, thinspiration, transformation, weight loss, You're Amazing

Beyond Tech Toys: Pico=A Playful Invention Company (Part Four)

February 6, 2009 by Amy Jussel 5 Comments

Feb. 6, 2009 Today I had the pleasure of speaking with global fellowship recipients in Stanford's Innovation Journalism Program (here's VentureBeat's audio of Director David Nordfors explaining the concept of innovation journalism). I tried to explain Shaping Youth's version of innovation learning and thankfully, had asked Scott Arpajian, co-founder of virtual world Dizzywood … [Read more...]

Filed Under: Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Amy-Jussel, Animoto, children, David Nordfors, Dizzywood, Do Something, Elf Island.com, Elf-Island, innovation, Innovation Journalism, innovation learning, learning, Lego Mindstorms, Lego Universe, Meil Lin Fung, MIT Media Lab, Naeem Zafar, PICO, PicoBoard, PicoCricket, Playful Invention Company, Scott Arpajian, Stanford-University, teaching, Tech toys, Teens Turning Green, Venture Beat, Web 2.0 entrepreneurs, Zoeys Room

Teens in Tech Conference: Startups, Students & Hotshots

February 4, 2009 by Amy Jussel 5 Comments

Feb. 4, 2009 Sick of Sunday's Superbowl banter and hackneyed sports phrases yet? One more quick one: 16-year old Daniel Brusilovsky didn’t fumble at the Teens in Tech Conference the day prior. Almost seems like pundits wished he would, but his fledgling new venture with business partner Sam Levin made a smooth run. Daniel even blocked and dodged with some fancy footwork when … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: A listers, Amy-Jussel, Dangerously Irrelevant, Daniel Brusilovsky, Daniel Pink, Danny Trinh, Did you know? video, digerati, Don Dodge, drama 2.0, Edelman, fisch bowl, incivility, INJO, internshipIN, Jessica Mah, Karl Fisch, KGOY, Leaderboard, Obama toolkit, old at 25, purpose of school, Robert Scoble, Scott McLeod, Seth Godin, Shift Happens, Silicon Valley startups, Social Media Pulpit, social-media, sock puppet, startups, tech, Techcrunch, TechMeme, teens, Teens in Tech conference, TeensinTech, teentrepreneur, TIT, Trinh Sadie, trolls, VC youth, wantrepreneur

Superbowl Sunday: Random Acts of Violence, Kiddies?

February 2, 2009 by Amy Jussel 3 Comments

Feb. 2, 2009 We interrupt this teens in tech series for a Superbowl snapback. Yes, it’s Ground Hog Day, and like the Bill Murray movie I feel it’s a ‘repeat’ of Superbowl advertising analysis veering into the pain-n-pummel anger management sphere to see how a $3 million media buy in a recession can boost buzz with the requisite angst-driven adults fielding more tantrums than … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Stereotypes & Diversity Tagged With: Add new tag, cartoonish violence, chuck it, crashing snowglobes, Danica Patrick, Doritos ad, e-trade baby, Ka-pow, Kids, kids and media, pretty tough, sexist ads, She's geeky, ShesGeeky, snowglobes, Superbowl 2009, Superbowl ad revenue, superbowl ads, teens in tech, violence, violence and video games, violence studies

DigiGirlz: Teen Girls Build Community, Online and Off (Part Three)

January 30, 2009 by Amy Jussel 14 Comments

Jan. 30, 2009 I met Lynn Langit of Microsoft DigiGirlz last year at my first 'She’s Geeky' and saw her determined passion and creative desire to offer 13-19 year old girls exposure to technical career opportunities firsthand. So THIS year at She's Geeky Lynn and I sat together at lunch and yakked in nanosecond updates trying to cram in all that’s going on with both of our … [Read more...]