be yourself

Strong Is The New Pretty: Interview with Kate T. Parker

April 30, 2015 by Amy Jussel

April 30, 2015 Adamant as I am about shifting appearance cues in the media towards a "whole person" lens, it's no surprise I was thrilled to hear photographer Kate T. Parker's catchphrase, "Strong is the new pretty" was not only commanding my own teen daughter's attention on Instagram, or that of my colleagues in our Brave Girls Alliance, but that her hit photo series was … [Read more...]

Filed Under: Branding & Consumerism Tagged With: be real be you, be yourself, beach body ads, Brave Girls Alliance, girlpower, girls empowerment, girls in sports, girls leadership, girls media portrayals, girls on the run, girls-self-worth, GoGoSportsGirls, GOTR, is beautiful, Kate T. Parker, let kids be kids, lifestyle photography, Michelle Bushneff, Sexualization & Body Image, strong female characters, Strong is the new pretty, Title IX, tween girls, viral photography series, what it is

Teen Girls: Ready For A Rebel Yell? SPARK Change Now!

September 7, 2010 by Amy Jussel 12 Comments

Sept. 7, 2010 Girls, are you tired of being wrapped up, marketed and sold like a slab of meat? Having the media tell the world what your priorities are? Sick of slimy innuendos aimed at toddlers, tweens, and your little sister? Hey, we’re not afraid to name names. Cough, cough… Sony's "Still A Virgin?" (we can remedy that) sophomoric slam positioning virginity as a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 10-22-10, Actionists, Amy-Jussel, APA, assertive girls, authenticity, Be You!, Be You! The Real Girl Tour, be yourself, Body Blitz Media Shaping Youth, Challenging sexualization, confident girls, CUNY, Daughters, females, girl culture, girl-empowerment, girls, Girls and Women, Girls for a Change, girls health, Girls helping girls, girls inc., Girls Leadership Institute, GLI, Hardy Girls Healthy Women, HGHW, Hunter College, Jess Weiner, Kids, Lyn Mikel-Brown, Packaging-Girlhood, parenting, PBG, Powered By Girl, preteen, puberty, real girls, self-esteem, self-worth, Sexualization, Smart Girls Rock, So Sexy So Soon, social schoolyard, socioemotional health, SPARK, SPARK! summit, supergirls, Teens Turning Green, true child, tweens, Women and Media project, women's media center

Raising Authentic Girls: Rachel Simmons’ “Be You! The Real Girl Tour”

August 31, 2010 by Amy Jussel 7 Comments

August 31, 2010 “Be you!” Riiiiight. In a media environment that cynically exploits how to act, what to wear, why to buy and who to be, girls are repeatedly told to "be themselves." GirlsHealth has a perky “Be healthy. Be happy. Be You. Be Beautiful” site. Girls Inc is “inspiring girls to be strong, smart and bold.” Jess Weiner is "Creating A Nation of Confident … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: Amy-Jussel, assertive girls, authenticity, automatic thoughts, Back to school, bad girls, Be You!, Be You! The Real Girl Tour, be yourself, bullying, cliques, confident girls, Curse of the Good Girl, Daughters, digital drama, Drama Queen, emotional intelligence, Facing Criticism, female aggression, females, frenemies, girl culture, Girl Tips, girl-empowerment, girls, girls health, girls inc., Girls Leadership Institute, GLI, Good Girls, Gossip Girl, inner voice, Jess Weiner, Kids, kids coping skills, mean girls, Odd Girl Out, overachievers, parenting, perfection, popularity, power moms, preteen, puberty, Queen Bees and Wannabes, Rachel Simmons, real girls, relationships, Respect Rx, Role Modeling Resiliency, Rosalind Wiseman, self-esteem, self-talk, self-worth, social schoolyard, socioemotional health, supergirls

Josh in a Box: Helpful Advice For Parents of Teens!

October 21, 2009 by Amy Jussel 7 Comments

Oct. 21, 2009 What if I told you a few of my favorite advice slingers and youth analysis pros aren’t even parents at all? There’s Anastasia Goodstein of Ypulse speaking from the GenX pulpit (ok, her days are numbered; she’s about to go on maternity leave) and Courtney Macavinta of RespectRx...Along with wünderkind GenY entrepreneur and media machine Vanessa Van Petten, … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Stereotypes & Diversity Tagged With: advice, advice slingers, Anastasia-Goodstein, as seen on TV, attention, be yourself, being labeled, branding, bullying, challenging, childhood, choices, cliques, core values, Dear Abby for teens, Digital, empowerment, foster parents, freak, free to be me, Gen X, Gen Y, generation, Global Fund for Women, healthy, Hey Josh for Grownups, Hey Josh!, Hey Josh.com, identity, In Her Shoes, influences, inspiring, Inspiring-Teens, Josh in a box, Josh Shipp, Jump Shipp, Kids, know who you are, labeling, marketing, Media-as-super-peer, Millenials, motivational speakers, MTV, negative labels, Odd Girl Out, outsider, parenting, Peer pressure, Preteen-Identity, pundits, punk, Radical Parenting, reality, relational aggression, relationships, Respect Rx, School Loop, teacup parenting, teens, teens and parents, troubled teens, vanessa van petten, verbal abuse, who am I?, YPulse

Get Out of Your Own Life! Environmental Influence on Kids

March 30, 2009 by Amy Jussel 9 Comments

Mar. 30, 2009 Mea culpa for the unannounced vanishing act, but I’ve been out of town interviewing teens in a different ‘pocket’ of the greater Bay Area, exploring how environmental influences (peers, nature, geography) shift the volume and decibel level of media intake among kids and where we might learn some 'best practices' to leapfrog into a healthier place for the … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 12 Going on 29, be yourself, beach volleyball, branding, Buckminster Fuller, CDC, consumption, defiance, Dr. Jessica Illuzzi, Dr. Peter Scheidt, Early-Sexualization, Earth Hour, eco, EcoSentience, environmental influence, Green-Teens, health, holistic, Kids, National Children's Study, NCLI, NCS, NextNow Collaboratory, NIH, organic, Peer pressure, Pop-Culture, preteen, Santa Cruz, self-worth, teenagers, well-being, world cafe