cellphones – Page 2

Using Matching Funds Marketing Tactics: A Win-Win For Kids

December 30, 2008 by Amy Jussel 1 Comment

Ok mathletes and marketing mavens...when does $125=$250? The economy’s in the tank, and I want every penny leveraged to the max, so it makes sense that I’d wait until the 'best year-end deal' to gift to my favorite orgs using matching funds before Jan. 1. Since I literally received an EASTER toy catalog promo the day after Christmas (ack!) I’ve decided … [Read more...]

Filed Under: Advertising, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: 2 for 1, CCFC, cellphones, changing the present, Commercialization of Childhood, Dizzywood, double your money, economics, Elf-Island, fast food marketing, getting to yes, Harvard Program on Negotiation, Kids, limited time offer, marketing tactics, matching funds, MEF, microfunding, more for the money, negotiation, nonprofits, parenting, PON, princesses, teens, toy industry, tweens, unlimited texting, Weary parents, year end appeals, Zookazoo

Reverse Trick or Treating? Isn’t That, Um, Marketing?

October 31, 2008 by Amy Jussel 7 Comments

As one who is always looking for an easy ‘twofer’ (whether it’s a sunscreen that moisturizes, an inside-out raincoat, or a trick or treating door-knock to recycle unused toys) I started pondering the various green Halloween campaigns I’ve been involved with on Eco Child's Play and beyond, to see if they qualify as “reverse trick or treating.” There’s a fine line here…There’s … [Read more...]

Filed Under: Branding & Consumerism, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: candy, cause marketing, causes, cellphones, characters, children, costumes, do not mail, door to door, doorbell ringing, Eco-Childs-Play, elections, Environment, fair trade chocoloates, Forest Ethics, Green Halloween, green teen, Halloween, Kids, kids causes, lenscrafters, lions club, Obama, petitions, precycling, recycling, reverse trick or treating, sales calls, shilling, Sight-Night, sightnight, solicitation, Sustainability, teens, Trick or treat, trick or treating for good, trick-or-treating, tweens, twofer, unicef, vegan Halloween

8-8-08 Beijing Olympics: Using New Media With Decorum

August 8, 2008 by Amy Jussel 7 Comments

My eco-minded ‘one world, one dream' brother was married on 8-8-88 at 8:08, and though he’s not Chinese, he’s well aware that many people in China believe in the good fortune of number eight, “ba” as a symbol of wealth and prosperity. So Happy 20th Anniversary today Mark & Deb! Here's to joyous days! If today’s 8-8-08 at 8:08 … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: 2008 Olympics, 8-8-08, ba 8, Beijing-Olympics, cellphones, China coverage, Cultural decorum, DocStoc, Insular Americans, John Pomfret, media censorship, media-literacy, Nationalism, new media access, Olympic delays, Olympic mascot toy, Olympic recaps, Olympic-Games-2008, Pomfrets China, PostGlobal, Sean Percival, SinglePoint mobile, SMS, TeamUSA, texting, TXT

MultiTasking for Studious Souls: Flashcards, Mobile, & More

August 7, 2008 by Amy Jussel 7 Comments

If e-mail and IM is giving way to mobile minutes and 'texting teens' in your house (er, maybe just mine!) take heart, there are a gazillion NEW mobile uses and start-ups that are watch-worthy. As this article in Read-Write-Web conveys, and my own mobile media moments gleaned from the Ypulse mashup ascribe, there's so much shifting to mobile focus it's hard to keep up. … [Read more...]

Filed Under: Advertising, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: 826 National.org, 826 Valencia, Allison Mooney, Blyk, Buzzd, cellphones, cellphones in classroom, cheating, Chris Avenir, collegiate, cramming, Cramster, Danica McKellar, Denise Clark Pope, exams, Facebook study group, flash cards, Fleischman Hillard, GoToMobile, green back to school supplies, HipHop Chess Federation, homework helpers, Jimmy Kimmel Live, Jott, Kiss My Math, Math Doesn't Suck, mDisney, Meebo, Mobile flashcards, Mobile Prep, Next-great-thing, NPR Science Friday, Oomble, Penguin Book Publishing, Pre-algebra tips, Radar, Read Write Web, Ryerson University, Slifter, social media tools, Socialight, SOS, Stressed Out Students, Teach42, teens, tiny pics, tweens, Yap, youth, YPulse

Confessions of a Virgin Meebo User at YPulse…

July 17, 2008 by Amy Jussel 6 Comments

Youth mobile activism? Media mashups? M-commerce? M-trends? Heads up...I'd say keep your eyes peeled on Meebo for starters, as this live instant message platform is coming out with all kinds of new interactive integration, right down to iphone chat on the go... Last year at the YPulse National Mashup, Virgin Mobile's Homeless Youth Awareness caught my eye with their … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth Tagged With: Addicting-Games, Blyk, Blyk-free-minutes-teens, cellphones, chat-kids, chat-safety, Chatrooms, CNET, connect-safely.org, Cyberbullying, DanceJam, Flixster, Google, IM, instant-messaging, internet-safety, Live-chat, Live-chat-IM, Lively.com, Meebo, Meebo-Partners, multitasking, MyYearbook, peer-to-peer-networking, quid-pro-quo-kids-free-cell-service, Real-time-IM, teens-media, tween-social-networking, youth-mobile, YPulse, Ypulse-National-Mashup-o8