June 12, 2009 Just finished a phone interview with some of the Humana Games for Health team to see if their new free game called OPS (Operation Planet Savers) passed the sniff test of 'goodwashing' in their Disney dealings to promote the upcoming G-Force movie coming out next month as a Jerry Bruckheimer first in the 3D big screen. “OPS” is aimed at launching kids into … [Read more...]
G-Force: Can Guinea Pigs Help Kids Get Active? Humana Hopes So!
Filed Under: Advertising, Branding & Consumerism, Interactive Games, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: 3D animation, active kids, active lifestyle, Add new tag, CDC, COPPA, diabetes, Disney, Disneynature, EARTH, EIU, Environment, field day, fitness, G-Force, gadgets, game developers, gaming for good, get kids moving, gizmos, green, ground attack, Guinea pigs, Hg4H, HopeLab, Horsepower Challenge, humana, Humana Games for Health, HumanaGames, Jerry Bruckheimer, Kids health, NCLI Act, old school, online to offline, Operation Planet Savers, OPS, outdoor play, Playnormous, races, relays, secret agent, sedentary lifestyles, serious-games, spy games, spykids, training missions, Unplug Your Kids, Verb Yellowball, video games
Kids@Play: Elf Island Unlocks the Secret to Parent Approval
I was AWOL at CES as my IBM went MIA. Translated? You're SOL (simply outta luck) if you're seeking a fresh thread on the big Consumer Electronics Show toys and tactics targeting kids at the Kids at Play summit, until I can reconvene with colleagues or TechMamas that were present to interview them and/or pitch a guest editorial. I tried, I really tried to get there. The … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Product Placement, Shaping Youth Tagged With: Brain Based Business, brandwashing, Case for Make Believe, CES, CES Kids summit agenda, change begins with me, Consumer Electronics Show 2009, digital technology kids, digital-natives, Dizzywood, eco literacy, electronics, Elf-Island, fitness kids, focus, gaming, gaming for good, gizmos, Good Quest, have fun do good, high tech toys, Humanitarians, iphone filters for kids, Izzy-Neis, Kids, Kids at play summit, kids brains, Kids@Play, KidsAtPlay, Liz and Craig Kronenberger, Mattel, Mattel Mind Flex, MC Milker, memory games, Mirrored Gaming, new media, No-Child-Left-Inside, open ended play, Packaging-Girlhood, Pamela Poole, physical health kids, Planet Soccer, power of play, SafeEyes mobile, Sandbox Summit, social issue games, stick and cardboard, Strong Museum of Play, Susan Linn, Tech mamas, teens, teens in tech, theta waves, Toy Hall of Fame, value of unstructured play, video games, Virtual-Worlds, Wii Are Family, Wii Mii, youth, Zookazoo