In Bed With Branding: Virtual Worlds Pair With Children’s Hospitals

May 3, 2009 What's with all the children's hospitals partnering and news-making so much as of late? This spring, “Operation Teen Book Drop” gave bed bound kids across the country over 8000 titles … [Read more...]

A Virtual World to Be Wild About: Elf Island Tweens Help WildAid

Feb. 18, 2009 As reticent as I am to bring MORE media into kids’ lives, when I’d rather they be outside in non-electronic natural environs, I’m firmly convinced that it’s all about balance, content, … [Read more...]