Mattel’s Manipulative Monster High Marketing Machine: Unkind.

June 15, 2012 Last year when I wrote about Mattel’s vampy campy Monster High dolls I purposely didn’t even name their brand, hoping it would quietly fizzle and bury itself in the outcry of parents tired of sexploitation, sassy, rude, mean behavioral cues sent to kids, blatant consumerism and vapid values.When Mattel tried to backpedal from the toxic messages in their webisodes … [Read more...]

Graduation, Prom, Pressure, Stress? Keeping Up With The Joneses

June 1, 2012 Personally, I don’t think 8th grade and ‘cocktail dress’ should be uttered in the same sentence, but alas, there are entire websites ratcheting up the ‘kids getting older younger’ (KGOY) effect of marketing mania turning ‘tweens’ into 8th grade glamorama Disney divas with little regard for kids’ socioemotional health and developmental milestones. As 8th grade … [Read more...]

Prom Spending Surges? Media Panics, Hype & Critical Thinking

May 15, 2015 Update! Great then/now retrospective in the New York Times that spans proms over 60 years, all the way up to current "promposal" shenanigans, spending surges and social media selfies! Enjoy.  May 24, 2012 UPDATE woohoo! Called it! Validation happy dance! Today Show notes HUGE Visa survey inaccuracies in this blurb-> "Prom Spending Myth" but no one is seeing it … [Read more...]

Miss Representation Sparks Change As a Film, As a Movement

Ready for Feb 3, 2013? Miss Rep will be at it again. Here is the new list of 2013 Twitter handles for advertisers, just use the #NotBuyingIt hashtag on Twitter to make a social media statement and pushback against sexism in advertising. And this year, 2013, they have a free TOOLKIT to download created with Girls For A Change, complete with whys/hows for newbie … [Read more...]

The Supermodels, Then and Now + A Chat With Janet Lansbury

Feb. 1, 2012 “25% of young women 18-34 would rather win America’s Next Top Model than the Nobel Peace Prize..." ..."And 23% would rather lose their ability to read than their figures” opens Lisa Bloom’s THINK: Straight Talk for Women to Stay Smart in a Dumbed Down World... I’ll be interviewing author Lisa Bloom of THINK  later this month asking her about 'the other … [Read more...]