Advertising – Page 37

DigiGirlz: Teen Girls Build Community, Online and Off (Part Three)

January 30, 2009 by Amy Jussel 14 Comments

Jan. 30, 2009 I met Lynn Langit of Microsoft DigiGirlz last year at my first 'She’s Geeky' and saw her determined passion and creative desire to offer 13-19 year old girls exposure to technical career opportunities firsthand. So THIS year at She's Geeky Lynn and I sat together at lunch and yakked in nanosecond updates trying to cram in all that’s going on with both of our … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Stereotypes & Diversity Tagged With: Boku, CES, Crayon Physics, Daniel Brusilovsky, Destructoid, DigiGirlz, elearners, enviro, Fem2.0, geek, Girl Effect, girl geeks, girl revolution, girls, Girls Build, high tech camps, IT, Joystiq, Kaliya Hamlin, KODU, KoduClub, ld online, Lego Mindstorms, Logan Olson, Lynn Langit, Microsoft Digigirlz, MIT Media Lab, mobile phones and movies, Nancy-Gruver, New-Moon-Girl-Media, online communities, serious play, She's geeky, Shes Geeky 2009, ShesGeeky, Smart Girls Rock, smart karaoke, SongSmith, STEM, STEM programs for girls, tech, techno tools, teen girls, teens in tech, The Girl Effect, women, women and technology, Women Build, workplace, Xbox

Standby: Real Life Has Usurped My Digital World

January 26, 2009 by Amy Jussel Leave a Comment

Jan. 26, 2009: I’m feeling very “First lady-ish” right now, since Michelle Obama recently described herself as "first and foremost . . . Malia and Sasha's mom." Likewise, Shaping Youth begins at home, and I’d be full of hooey if I didn’t believe my digital persona should take a backseat to my real life responsibilities both personally and professionally. Once upon a time, … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: advertising in textbooks, being a mom, Bus Radio, CCFC, Cocaine in a can, commercialism, computer crashes, corporate ad creep, corporate sponsorship, Dalai Lama Foundation, digital life, digital-natives, dogs, EdVoice, energy fiend, energy-drinks, Jamey Kirby, jumpstart your startup, Kids, kids coping skills, Malia and Sasha, mommy blogs, phishing scams, Project Happiness, real life, resilience, schools, senior dogs, Sky at Red7, teens

Obamicons, Inaugural Media, Gizmos and Facebook Feeds

January 19, 2009 by Amy Jussel 8 Comments

Jan. 19-20, 2009: Gotta hand it to the new media tech whizzes to leverage Shepard Fairey’s now famous poster art into a DIY freebie keepsake that’s a heckuvalotta fun. When I first spied the Obamicon look-alike on Joe Jaffe’s blog loooong ago, I shrugged it off, “meh, just digerati doin’ their thing with far more graphic firepower and skill sets than I have…” Then they … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Shaping Youth, Viral & Buzz Media Tagged With: digerati, DIY, graphic icons, inauguration, Joe Jaffe, Kids, Next-great-thing, Obama, Obama inaugural, Obama poster, Obamicon, Obamicon Me, Paste Magazine, personalized art, Shepard Fairey, teens, tweens, UGC, user generated content

Wii Are Family: A French Look At A Global Gaming Phenom

January 15, 2009 by Amy Jussel 12 Comments

Romantic that I am, I took French in 8th grade yet proceeded to live in locations where Japanese, Chinese or Spanish were the language of choice; yet somehow, French still sticks in my brain. There are plenty of language resource hubs and brain data expressing the myths of kids' critical learning years for foreign language, but regardless of linguistics research all I know … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: Addicting-Games, children, commercialism, computer games, consumption, digital games, Doug Goldstein, EA Sports Active, Electronic-Arts, exergaming, family fun, family games, fitness, foreign languages, Francophile, French, game platforms, gaming, gaming consoles, Gaming4Health, Health 2.0, HopeLab, Kids health, kids play, language resources, linguistics, Nintendo, outdoors, Pamela Poole, Playnormous, pong, Toys, Ubi, video games, Weary Parent, Wii, Wii Are Family, Wii Fit, Wii Mii, Wii Sport, Wii-habilitation

Kids@Play: Elf Island Unlocks the Secret to Parent Approval

January 12, 2009 by Amy Jussel 8 Comments

I was AWOL at CES as my IBM went MIA. Translated? You're SOL (simply outta luck) if you're seeking a fresh thread on the big Consumer Electronics Show toys and tactics targeting kids at the Kids at Play summit, until I can reconvene with colleagues or TechMamas that were present to interview them and/or pitch a guest editorial. I tried, I really tried to get there. The … [Read more...]