Branding & Consumerism Archives - Page 40 of 75

FCC: Kids Programming Is Laden With Product Placement

October 22, 2008 by Amy Jussel 10 Comments

That’s my official FCC filing at left, (squeaked in under the deadline today, explained why later) which emphatically states kids should be OFF LIMITS to embedded ads designed to bypass the Tivo tactics of wise wee ones who blip through traditional commercials to get back to their favorite show unscathed. I've written about this a lot before, vetting thoughts about … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Product Placement, Shaping Youth Tagged With: ad-creep, advergaming, American-Idol, Better For You products, BFY, brandwashing, children, Childrens Television Act, coffee cups, commercialism, common sense, corporate pedophilia, cwickies, DigitalAds.org, discernment, embedded ads, FCC, FCC safeguards, FCC-Integrated-Marketing-Rules, FCC-product-placement, free speech, Girls Intelligence Agency, Happy Feet, Hard sell to kids, industry accountability, JustKid Inc., Kids, McDonalds, Media 3.0, media influencers, media-literacy, name-dropping, news team product placement, peer to peer influence, plotline ad integration, product integration, product shills, psychological tactics, Rounders, social-media, Spongebob, sponsorships, street teams, teens, Theraflu, Tremor, tweens, Virtual-Worlds, vulnerability

Repower America: A Child + Building Blocks = Censorship?

October 8, 2008 by Amy Jussel Leave a Comment

This morning I received a note from the Alliance for Climate Protection's "we can solve it" climate crisis campaign with a chilling opener: “Did you notice the ads after last night's presidential debate? ABC had Chevron. CBS had Exxon. CNN had the coal lobby. But you know what happened last week? ABC refused to run our Repower America ad -- the ad that takes on this … [Read more...]

Filed Under: Advertising, Branding & Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: ABC bans coal ad, ACP, Alliance for Climate Protection, big media, censorship, clean air, coal, conglomerates, consolidation, controlled media, ecoliteracy, Environmental Education, future of our children, Green-Teens, Kids, media channels, political propaganda, pollution, Repower America, social media mobilization, We campaign, We can, We Can solve it, wind and solar, youth eco advocacy

Kids’ Health 2.0: Get Your Head in the Game

October 6, 2008 by Amy Jussel 18 Comments

Unbeknownst to me, today is Child Health Day, evidently the 80th annual occasion? (another one of those ‘must’ve slipped by me’ arcane calendar days) Evidently Calvin Coolidge came up with this gig way back in 1928, complete with proclamation and pledges toward healthy eating and activity and the future of our nation...but let's face it, we all know … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth Tagged With: 23andme, active games, advergaming, American Well, B*tween, Beacon Street Girls, casual games, CBBC, CDC, Child Health Day, children media management, computer games, DDR, digital gaming, Dr. Greene.com, Duke Children's Hospital, e-Health, exerlearning, FitBit, food marketing, G4C, Games for Change, gaming for good, Gaming For Health, gaming summits, Gaming4Health, generation fit, Health 2.0, health games, Health-e, HealthGrades, HopeLab, HRSA, IOM, iphone apps, Kids, Kotaku, Lake Rescue, Mayo Clinic, Me2Universe, MedHelp, mobile health apps, MuveIt, Navigenics, Overtime Fitness, overweight kids, physical fitness kids, Playnormous, positive gaming, public health, ReMission, Ruckus Nation, serious-games, Spore, teens, Teens for Safe Cosmetics, tweens, video games, Virtual-Worlds, web worlds useful for children, WebMD, Whyville, Wii Fit, Will Wright, youth gyms

Will California’s New Menu Labeling Help Kids’ Health?

October 1, 2008 by Amy Jussel 8 Comments

Congrats, wellness crusaders, the L.A. Times reports California is officially the first state in the nation to enact menu labeling policy for calorie count info on menu boards and food displays of chain restaurants with 20 or more outlets, phased in by 2011. (SB1420 fact sheet here and CSPI press release here) Wait a sec, didn’t we already approve this? I gave it 200% … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth Tagged With: American Cancer Society, Appetite for Profit, California Center Public Health Advocacy, California menu labeling law, California menu labeling policy, CCPHA, childrens nutrition, CSPI, fast food, fast food labeling, FDA standards, food police, franchises, junk-food, Kids, Kids health, kids nutrition, menu labeling, Migden, mindless eating, nutrition facts, Padilla, public health policy, restaurant chains, SB 1420, SB1420, Senate Bill 1420, teens, tweens

Want Change? Obama or McCain, It’s In The Bag

September 30, 2008 by Amy Jussel 2 Comments

Leave it to our consumptionist culture to create a “Make A Change” designer handbag with a cause-marketing twist. A portion of the proceeds go to Rock the Vote, but I dare say at $95 a pop, teens are not the target market here. Any over-spent millennials with student loans out the wazoo want to fork out $95 to help your peers Rock the Vote? I say give it to … [Read more...]