Branding & Consumerism Archives - Page 45 of 75

8-8-08 Beijing Olympics: Using New Media With Decorum

August 8, 2008 by Amy Jussel 7 Comments

My eco-minded ‘one world, one dream' brother was married on 8-8-88 at 8:08, and though he’s not Chinese, he’s well aware that many people in China believe in the good fortune of number eight, “ba” as a symbol of wealth and prosperity. So Happy 20th Anniversary today Mark & Deb! Here's to joyous days! If today’s 8-8-08 at 8:08 … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: 2008 Olympics, 8-8-08, ba 8, Beijing-Olympics, cellphones, China coverage, Cultural decorum, DocStoc, Insular Americans, John Pomfret, media censorship, media-literacy, Nationalism, new media access, Olympic delays, Olympic mascot toy, Olympic recaps, Olympic-Games-2008, Pomfrets China, PostGlobal, Sean Percival, SinglePoint mobile, SMS, TeamUSA, texting, TXT

Kids’ Online Ethics Part 3: Community Solidarity; Marketing Cheats

July 29, 2008 by Amy Jussel 12 Comments

At the recent Ypulse Nat'l Mashup, I chatted with teen virtual goods wünderkind Asuka Martin also interviewed here by Benett Carter about Teen Second Life. I'm fascinated by her composure in handling the mining of her intellectual property/content creation, (someone swiping her stuff) as well as the impact on her authentic brand of custom-created virtual textures and 'skins,' … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: 350.org, Angela-McBride, Asuka-Martin, branding-cultures, Cheat-Codes, copybots, Dizzywood, Easter-eggs, Electronic-Arts, Ethics-virtual-worlds, Game-Cheats, Gamine-Expedition, GoodPlay-Project, in-game-marketing, informal-learning, Izzy-Neis, kids-creative-content, Kids-gaming-secret-codes, Kindly-High-School-SL, machinima, marketers-using-game-cheats, neopets, New-Life-for-Old-Soles, online-communities-kids, Radical-Trust, Recycleworks, RezEd, Sam-Gilbert, Sara-Grimes, Second-Life, Sight-Night, Step-It-Up-2007, Teen-Second-Life, Teen-virtual-worlds, Tiger-Woods-Xbox-cheat, tweens, UGC-teen-apparel, Virtual-to-real-world-play-patterns, YPulse, YPulse-Mashup-virtual-worlds, Zookazoo

Kids’ Gaming Ethics and Immersive Virtual Worlds (Part 2)

July 25, 2008 by Amy Jussel 19 Comments

Are "cheat codes" a symbol of impatient multi-taskers incapable of working through frustration that need to leap frog over the hard part of life? Or a conduit to open new challenges at higher levels of engagement at a self-motivating pace? With fuzzy ethics, blurred boundaries and zig-zags aplenty in immersive gaming environs, I'd say "cheats" is a loaded term in and of … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: Amy-Jussel, Asuka-Martin, Avatars-behaving-badly, BlogHer-Second-Life, Cheat-Codes, Cheats, danah-boyd, Dizzywood, Easter-eggs, Elf-Island, Ethics-Gaming, ethics-immersive-worlds, Game-Cheats, GameBoy-cheats, Good-Play-Project, Guitar-Hero-Cheats, HulalaGirls, internet-chat-moderation-kids, Izzy-Neis, Kids-Virtual-worlds, Michael-Carter, moral-panic, NetFamily-News, online-communities-kids, Product Placement, RezEd, Sandra-Foyt, serious-games, Teen-Second-Life, Webkinz, workarounds, YPulse, Zookazoo

Harvesting Kids’ Eyeballs; Free Mobile For Ad Views: Blyk!

July 18, 2008 by Amy Jussel 3 Comments

“What do young people want in mobile? Text. Voice. Alarm clock,” Antti à–hrling, the co-founder of Blyk, mused… What else? Free. And man, do kids want free... Blyk, (pronounced 'blick', YouTube video here) offers 217 texts and 43 minutes free to 16-24 year olds in Europe...The quid pro quo trade-off of minutes for marketing? Try a 29% … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Shaping Youth Tagged With: ads-for-eyeballs, Allen-Kanner, Blyk, Blyk-free-minutes-teens, brand-ambassadors, branding-youth, Cellphones-Children, commercialism, corporatized-child, FCC-product-placement, free-phones, free-pitches, free-textbooks, free-texting, FreeLoad-Press, Human-billboards, media-literacy, mining-youth, mobile-ads-kids, Mobile-Era, mobile-youth-trends, Next-great-thing, PINK-collegiate-line, privacy-data-youth, PSFK, Texting-Tweens-Teens, YPulse-National-Mashup

Confessions of a Virgin Meebo User at YPulse…

July 17, 2008 by Amy Jussel 6 Comments

Youth mobile activism? Media mashups? M-commerce? M-trends? Heads up...I'd say keep your eyes peeled on Meebo for starters, as this live instant message platform is coming out with all kinds of new interactive integration, right down to iphone chat on the go... Last year at the YPulse National Mashup, Virgin Mobile's Homeless Youth Awareness caught my eye with their … [Read more...]