Youth will no doubt give this one a nudge up the internet viral video charts, right up there with the ol’ Elf Yourself campaign we wrote about last season. Witty, seamless, and oh-so-relevant for the U.S. 2008 fall election year blitz, this campaign’s for you (literally) whether you’re ‘red, blue, or green’ in partisan politics... Insert YOUR … [Read more...]
We Want You! Custom Viral for Youth Pranksters & Politicos
Virtual-to-Real World Play Patterns; Sims Used For Solutions?
Shaping Youth Correspondent Sara Grimes (at left) our hands-on research pro in the gaming arena and a smart as a whip academic to boot, (here's scholarly Sara at ACT Lab) has helped us ALL by distilling the findings from a new study on kids, toys and online play, which she posted on her blog Gamine Expedition. (always on our sidebar if you lose the link!) Here’s the … [Read more...]
Kids’ Online Ethics Part 3: Community Solidarity; Marketing Cheats
At the recent Ypulse Nat'l Mashup, I chatted with teen virtual goods wünderkind Asuka Martin also interviewed here by Benett Carter about Teen Second Life. I'm fascinated by her composure in handling the mining of her intellectual property/content creation, (someone swiping her stuff) as well as the impact on her authentic brand of custom-created virtual textures and 'skins,' … [Read more...]
Are “Game Cheats” a Misnomer? Kids, Ethics & Virtual Worlds
Yesterday I had yet another mondo three-hour lunch with Michael Carter, PhD, mastermind of informal learning and Chief Playwright at cool new upstart virtual world Zookazoo. (feature forthcoming on their eco/animal endangerment efforts in their inspiring tween world soon!) As I was recapping the Ypulse Mashup session on kids’ virtual worlds, we zinged off on a variety … [Read more...]
Using Mobile to Mobilize: Tapping Into Youth Info Needs
Aug. 7 update: New podcasts for ISIS and MobileVoter links at the end. If you still think Cha-cha is a dance step and Isis is a bird, it’s time to mobilize your mindset and get a glimpse of mobile youth trends and teen texting so you're fully abreast of The Next Great Thing. Kids literally have helpful information at their fingertips just a keycode away, whether … [Read more...]