Marketing Shaping Youth

Toy Joy or Consumption Junction? Critical Thinking for Holiday Fun

November 15, 2012 by Amy Jussel Leave a Comment

Dec. 7, 2016 Update Why not turn holiday gifting into a media literacy opportunity? Tomorrow I'll be signing up once again for Samaritan House sorting and stocking for kids less fortunate and I can't help but think it'll end up being a blog post about what toys are being gifted and how... From gendered cues to ages and stages, I'm sure it will prove enlightening as I … [Read more...]

Filed Under: Advertising, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Buy Me That, cause marketing, CCFC, change the channel of influence, critical thinking, deconstructing toy ads, eco-friendly toys, empowering gifts for girls, Engage Education, Gender neutral toys, Goldie Blox, Holiday 2012, kids gifts, meaningful gifts, Media Literacy Clearinghouse, Media management, media-literacy, NAMLE, New Moon Girls, pester power, Philosophy for Kids, positive kids toys, project girl, put your money where your mouth is, reach and teach, ScrapKins, social justice, Sophia the Great, SuperToolLula, support healthy media images for girls, teachable moments, Toward the Stars, toys 2012, Zilly

Blizzard’s Snow Job: Security About As Tight As Parental Controls

November 14, 2012 by Amy Jussel 2 Comments

Nov. 14, 2012 Call it karma, payback, or just ‘got caught,’ the class action lawsuit against Blizzard Entertainment (makers of mega-hits like Diablo, World of Warcraft, Starcraft etc) is really about gamers tired of being played.Anyone who thinks youth and gamers “don’t care” about privacy and security might want to watch closely as this media mess unfolds, because it’s an … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Shaping Youth, Vapid Values Tagged With: Activision, Authenticator, Battle.net, Blizzard Entertainment, Blizzard law suit, childrens online privacy protection act, commodification, compromised accounts, COPPA, Cybersecurity, data breach, data hacks, deceptive trade practices, digital privacy, Ethics-Gaming, FTC, gaming, gaming addiction, gaming violence, kids data privacy, Kids-gaming-secret-codes, Media management, MMORPG, multiplayer games, new proposed FTC rules, opt-out, parental controls, parental permissions, parenting, personal information, privacy-data-youth, security breaches, Terms of Use, U13, undermining parents, workarounds, World-of-Warcraft, WoW

War Games Blitz the Homefront: Halo 4, Call of Duty Livestream

November 12, 2012 by Amy Jussel 2 Comments

Nov. 12, 2012 There’s irony noting many who’ve never served in the armed forces are in a firestorm of shoot ‘em ups with newly hyped titles lobbed into the media mix like grenades bombarding the homefront this Veteran's Day. Halo 4’s empty end cap display at Target shows a few remaining remnants with Mountain Dew cases supporting the cardboard promotion, picked over like a … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Shaping Youth, Stereotypes & Diversity Tagged With: AAP, aggression, battle games, battlefields, Black Ops2, Call of Duty, COD, combat, Culture jamming, Ethics-Gaming, gaming, gaming addiction, gaming violence, Halo 4, impact of violent video games, livestream COD, Media-Education-Foundation, media-literacy, Militainment, military recruitment, military service, MMORPG, multiplayer games, multiplayer headset chat, prolonged exposure, PTSD, Seal Team 6 TMI, SEALs in media, Veterans Day, Video game realism, violence and video games, violence studies, virtual healing, Virtual Iraq, War Games, war play dilemma, War realism, women in the military

Fast Forward Health Film Fest Oct 30, Celebrate Food Day 2012

October 24, 2012 by Amy Jussel 1 Comment

Oct 24, 2012 Food Day 2012! “I don’t need any finger-wagging salad munchers scolding me about junk food” ---no worries, not happening. But if you'd like to be more informed about the reason for the movement to "eat real" and celebrate Food Day.org then follow #FoodDayConf today on Twitter for great tips on label lingo, decoding kids aisle food claims, not to mention … [Read more...]

Filed Under: Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: big food, Ca Right to Know, CCFC, CSPI, Fast Food Nation, Fast Forward Health, film fest, Food Day, Food Day 2012, food for thought, Food Inc., food marketing kids, Food Politics, GMO, health literacy, HFCS Food Supply, Kids health, kids-food-products, label lingo, label literacy, Meatrix, media-literacy, Michele Simon, Morgan Spurlock, public health policy, sustainable eating, The Real Bears

Powerhouse Women in Film: Seidelman Courts An All-Star Cast

October 23, 2012 by Amy Jussel Leave a Comment

Oct. 23, 2012 As we wind down October as National Breast Cancer Awareness Month, with a four-week series by USA Today amidst controversies of “Not so Pretty in Pink” moments from survivors who are fatigued by pinkification, I wanted to end the month on a positive note that speaks to an upcoming film releasing in 2013 with an all-star cast, that weaves a breast cancer storyline … [Read more...]