Product Placement

Starbucks Filters In Feedback For Healthier Choices

July 2, 2009 by Amy Jussel 2 Comments

July 2, 2009 Back to part three in our series on healthGAMERS in a jiff…but first, a quick coffee break, with some health news you can use. Love ‘em or hate ‘em, Starbucks' ubiquitous media and marketing presence has had a grande (venti?) impact on kids. From status symbols of socioeconomics in school, to age compression where caffeine-culture equates with being a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth Tagged With: 10 worst foods, 4th meal, All natural, barista, better for you foods, branding overhauls, caffeine, chain restaurants, childhood obesity, coffee wars, corporate responsibility, CSPI, CSR, dieticians, energy-drinks, fair trade coffee, fast food, Food Politics, food porn, frappuccino, green initiatives, greenwashing, healthGAMERS, healthier fare, healthier fast food, Healthy-Kids, HFCS, IdeaList, junk-food, Kids influencers, lighter food, multinationals, My Starbucks Idea, nutrition, real food, reinvention, smoothies, Starbucks, Starbucks healthier foods, Starbucks Shared Planet, turning the tides, V2V, Vivanno, whole foods, Xtreme Eating Awards

Father’s Day For $5: Kids Want to “Use Their Own Money”

June 21, 2009 by Amy Jussel 5 Comments

June 19, 2016 Update For kids who don't have much coinage and dads who aren't big on consumption, homemade 'aww' gifts always appeal, but for those tweens and teens frustrated by their dad's shoulder shrug about the whole fandango, here's a FREE last minute download certificate to show you care without spending a cent. Yep. That's right. For kids asking, "Dad,What d'ya want … [Read more...]

Filed Under: Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: affordable gifts, best movie dads, daddy bloggers, Dads, DIY Father, family, Father's Day, fatherhood, fathers, five dollar gifts, GeekDads, gifting, gifts, gifts for dad under $5, Gifts under $5, goofball guy movies, grads, last minute gifts for dad, parenthood, poppa picks, Solarbotics, what guys want

Childrens’ Digital Privacy Advocates Show FTC Watchdogs Aren’t Woofin

June 18, 2009 by Amy Jussel 6 Comments

June 18, 2009 Here we go again. I'm beginning to feel a bit like Bill Murray in Groundhog Day having deja vu that we've 'been there done that' all over again. Oh, that's right. We HAVE. Over a decade ago, Jeff Chester, executive director of Center for Digital Democracy played a leading role in the passage of COPPA (Children's Online Privacy Protection Act of 1998)...Since … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth Tagged With: behavioral ads, Capitol Hill, CDD, communications, congress, consumer advocacy, COPPA, data-mining, digital destiny, digital encryption, Digital-ethnography, Digital-fingerprints, e-havioral, Facebook-Beacon, Facecrook, Fair Information Practice Principles, FCC, FTC, house subcommittee on commerce trade consumer protection, internet, Jeff-Chester, Kids, mobile marketing, my data is my data, online advertising, predictive targeting, privacy, profile settings, Sniper no sniping, stealth marketing, technology, testimony, user privacy

Shaping Youth Father’s Day Letter to President Obama

June 17, 2009 by Amy Jussel 6 Comments

June 17, 2009 Bill Cosby has always been my favorite star, dating back to my childhood listening to his comedy routines on record albums. (roar, says the digital dinosaur!) It seems particularly fitting that President Obama has become a bit of a ‘Cosby-esque dad’ with his calm, approachable Cliff Huxtable demeanor and a media perception echoing that same warm, casual "my … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth Tagged With: Balancing safety and fun, behavioral profiling kids, Bill Cosby, CCFC, Cliff Huxtable, Consumer Reports privacy poll, consumption, Cosby reunion, Cybersecurity, data-mining, e-havioral, Father's Day, Favorite TV Family, FCC, FTC, Jeff-Chester, Kids Online, materialism, media influence, net neutrality, online privacy, President Obama, privacy profiles, stealth marketing, The Cosby Show, unauthorized tracking

G-Force: Can Guinea Pigs Help Kids Get Active? Humana Hopes So!

June 12, 2009 by Amy Jussel 14 Comments

June 12, 2009 Just finished a phone interview with some of the Humana Games for Health team to see if their new free game called OPS (Operation Planet Savers) passed the sniff test of 'goodwashing' in their Disney dealings to promote the upcoming G-Force movie coming out next month as a Jerry Bruckheimer first in the 3D big screen. “OPS” is aimed at launching kids into … [Read more...]