June 12, 2009 Just finished a phone interview with some of the Humana Games for Health team to see if their new free game called OPS (Operation Planet Savers) passed the sniff test of 'goodwashing' in their Disney dealings to promote the upcoming G-Force movie coming out next month as a Jerry Bruckheimer first in the 3D big screen. “OPS” is aimed at launching kids into … [Read more...]
June 5, 2009 It's World Environment Day...where you can Twitter for Trees, and 'green your routine' and engage in all kinds of green media pursuits and still miss the meaning of getting kids OUTSIDE... As one of my heroes, Last Child in the Woods author Richard Louv said, “We have an entire generation of ecokids that can “click for a cause” but still not know what poison ivy … [Read more...]
May 21, 2009 Earlier this spring I wrote about the history of the cool and everchanging logos on the Google homepage delighting us all…including my favorite salute to Seuss. Yesterday it was about Ida, the 47 million year old fossilized dinosaur...(though some at LiveScience are saying “Idaknow-about-this" ancestry-missing link bit…) Today it’s about resurgence, renewal and … [Read more...]
May 14, 2009 I feel like I dropped the ‘carbon offset’ ball with my trek to WildCare on Mother’s Day... I stopped by to see the Project Green Prom boutique and see how their ‘how to green your prom’ initiative was doing, and forgot to bring the gowns we’ve collected so far at the Greenv Sustainable Center! Never fear, EcoMom Alliance is here. Kirsten Bollen (eco-mom gal … [Read more...]
April 24, 2009 Back to our green media focus in a minute, since we're all trying to figure out whether somethin' can be done about all this consumption? But first, here's some fabulous news for change agents out there. Just in time for our Consuming Kids screening and powerhouse panel tonight in Berkeley, (and again Sun. 4-26 in San Jose and Tues. 4-28 in Palo Alto) MEF , … [Read more...]
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