Gen Y

Prom Spending Surges? Media Panics, Hype & Critical Thinking

May 19, 2012 by Amy Jussel 7 Comments

May 15, 2015 Update! Great then/now retrospective in the New York Times that spans proms over 60 years, all the way up to current "promposal" shenanigans, spending surges and social media selfies! Enjoy. May 24, 2012 UPDATE woohoo! Called it! Validation happy dance! Today Show notes HUGE Visa survey inaccuracies in this blurb-> "Prom Spending Myth" but no one is seeing it … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Vapid Values, Viral & Buzz Media Tagged With: appearance cues, bodysnarking, Celebrity worship, deconstructing infographics, DoSomething Prom For All, financial education, financial literacy, frugal finds, Gen Y, Gender, gender and media portrayals, generation debt, GfK Roper OmniTel, hottie factor, Junior Prom, keeping up with the joneses, low income spending, lower the income higher the spending, media mindfulness, media-literacy, national average prom spending, oneupsmanship, Parenting-Teens, plastic, Pretty in Pink Prom, princess project, Prom Costs 2012, prom spending surges, Promzilla, Researching-the-researchers, Sexualization, Slash prom costs, tail wagging the dog, teens prom, Visa, Visa survey on prom costs, who wore it best

Using Media to Uplift and Inspire: When to Tune In, Not Out.

December 20, 2011 by Amy Jussel 2 Comments

Dec. 20, 2011 True confessions, it’s been a heckuva challenging year, and it got me thinking about what different people do to bootstrap themselves out of adversity in its many forms whether it’s “first world” stress, third world crisis, health, home or holiday blues. I turned to our SY advisory board child development specialist, Dr. Robyn Silverman and pointed the ‘whatcha … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Cheer for the cheerless, child slavery, CNN Heroes, coping skills, Do Good, Do Something, Facebook suicide reporting tool, GEMSGIRLS, Gen Y, Gen Z, Holiday blues, human trafficking, Inspire Foundation, inspiring minds, intervention, ISIS Advocates for Youth, Kids Are Heroes, Kids health, kids role models, Love146, Media-Influence-Kids, mental health, philanthropy, positive media, resilience, sexual health, social media activism, student stress, teen-suicide-prevention, teens depression, Tune In Not Out, tweens, youth angst, youth outreach, youth resources, youth support

Harry Potter Alliance: Using Pop Culture Pervasiveness Positively

July 17, 2011 by Amy Jussel 1 Comment

July 17, 2011 No, I haven’t seen the Harry Potter grand finale yet.Yes, it’s been covered from every angle, dominating Twitter streams, Facebook status lines and yielding the largest weekend box office on record with one out of four tickets sold going ka-ching for the wizard boy.And maybe it'll be worthy of the 3D hyped up media zeal, but like the Twilight series or any other … [Read more...]

Filed Under: Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: Amy-Jussel, Andrew Slack, blockbuster movies, change agents, changing the channel of influence, Climate Crisis Horcrux, Darkness of Darfur, digital activism, Dumbledore's Army, fandom, Gen Y, Harry and the Potters, Harry Potter Alliance, Harry Potter and the Deathly Hallows, have fun do good, Helping Haiti Heal, HP Alliance.org, HPA, HPAlliance, human rights, inspiring minds, JK Rowling, JK Rowling's Radiohead moment, kids-media, largest weekend boxoffice, Leaky Con 2011, make a difference, Media-Influence-Kids, media-literacy, Mobilizing Youth, Pottermore, Quidditch, reach and teach, send out a howler, social change, social justice, social media activism, social media mobilization, spark change, summer hit movies, teaching moments, The weapon we have is love, Twilight saga, world changing

Gen Y Book Launch: Coming of Age in a Crap Economy

July 12, 2011 by Amy Jussel 4 Comments

July 12, 2011 Lately my generational layers have been interwoven like an Etsy blankie... Between my sandwich generation eldercare/teen scene and my Gen X and Gen Y nephews making the best of jobs and notching off bucket list "to-dos" sans responsibility and kids, it seems timely to expand my K-12 topics to cover the launch of Coming of Age in a Crap Economy by Liz Funk, who … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: 20 somethings, 20something, Amy-Jussel, Careerspotting, college angst, Coming of Age In a Crap Economy, Crap Economy, DefaultMovie.com, digital-natives, ebooks, Eternal Intern, financial literacy, Gen Y, generation meh, InReads.com, Job Market, jobless, life balance, living with parents, Liz Funk, media-literacy, millennials, Net Generation, overachievers, Qynko, resilience, Sharing economy, student debt, student loans, SuperGirls Speak Out, underemployed youth, unemployed youth, YPulse

Josh in a Box: Helpful Advice For Parents of Teens!

October 21, 2009 by Amy Jussel 7 Comments

Oct. 21, 2009 What if I told you a few of my favorite advice slingers and youth analysis pros aren’t even parents at all? There’s Anastasia Goodstein of Ypulse speaking from the GenX pulpit (ok, her days are numbered; she’s about to go on maternity leave) and Courtney Macavinta of RespectRx...Along with wünderkind GenY entrepreneur and media machine Vanessa Van Petten, … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Stereotypes & Diversity Tagged With: advice, advice slingers, Anastasia-Goodstein, as seen on TV, attention, be yourself, being labeled, branding, bullying, challenging, childhood, choices, cliques, core values, Dear Abby for teens, Digital, empowerment, foster parents, freak, free to be me, Gen X, Gen Y, generation, Global Fund for Women, healthy, Hey Josh for Grownups, Hey Josh!, Hey Josh.com, identity, In Her Shoes, influences, inspiring, Inspiring-Teens, Josh in a box, Josh Shipp, Jump Shipp, Kids, know who you are, labeling, marketing, Media-as-super-peer, Millenials, motivational speakers, MTV, negative labels, Odd Girl Out, outsider, parenting, Peer pressure, Preteen-Identity, pundits, punk, Radical Parenting, reality, relational aggression, relationships, Respect Rx, School Loop, teacup parenting, teens, teens and parents, troubled teens, vanessa van petten, verbal abuse, who am I?, YPulse