May 5, 2016 At the White House convening on Breaking Gender Stereotypes in Media & Toys, the lack of diversity in STEM fields created headline news about economic woes for our nation’s future, so much so that women in tech are tracking it after hours as coding camps and maker movements turn up the media volume on girls and STEM to engage and inspire. But what about the … [Read more...]
May 11, 2015 With superheroes crushing box office numbers with Hulk style force and toy merchandisers frantically scrambling to address market demand for sheroes deleted from mass media like an invisibly evil comic book spell, hashtags like #IncludeTheGirls are trumpeting a Herculean reminder that the new era of girls dubbed “Generation K” for Katniss will NOT be dissed and … [Read more...]
Mobile moms will love this handy new alliance between consumer action orgs HealthyToys & MomsRising which lets you find out whether the toy you’re about to plop in that cart is toxic for your tot...Excellent use of new media technology to create a value-add for toy consumers, as this 2-min. CNN video on the issue reveals.Here's how it works: Text healthytoys [toy name] to … [Read more...]
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