reinvention

The Perfect Gift for a Man: Reinventing Manhood (Book)

December 9, 2009 by Amy Jussel 12 Comments

Dec. 9, 2009 And now for the GOOD news! Yesterday for I wrote about ‘boys being turned into monsters’ with toxic marketing proliferation about what it means to be masculine, rolling out narrowcast perceptions and gender roles thinner than a crepe. Today, meet 30 men who donated their stories, time and talent to author The Perfect Gift for a Man: 30 stories about reinventing … [Read more...]

Filed Under: Branding & Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: ActNow, AOC, AOC1, AOC2, AOC3, APA, Australia, becoming a man, book giveaway, boys, boys to men, Buffed-Boys, change agents, collaborative book, courageous men, depression, Derrick Kikuchi, Drew McClellan, Gavin Heaton, Gender, GIJoe, humanity, identity, Inspire Foundation, male heroes, male stereotypes, males, manhood, manhood for amateurs, ManWeek, masculinity, Media stereotypes, men, men and media, monster, Muscle-Men, Packaging-Boyhood, Packaging-Girlhood, peace, reach and teach, Reach Out, reinvention, Ron Mattocks, self-worth, Servant of Chaos, slackers, social-media, suicide, suicide prevention, superheroes, teens, The Age of Conversation, The Good Men Project, The Perfect Gift for a Man, Tikkun Daily, toxic cues to kids, warrior men

Starbucks Filters In Feedback For Healthier Choices

July 2, 2009 by Amy Jussel 2 Comments

July 2, 2009 Back to part three in our series on healthGAMERS in a jiff…but first, a quick coffee break, with some health news you can use. Love ‘em or hate ‘em, Starbucks' ubiquitous media and marketing presence has had a grande (venti?) impact on kids. From status symbols of socioeconomics in school, to age compression where caffeine-culture equates with being a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth Tagged With: 10 worst foods, 4th meal, All natural, barista, better for you foods, branding overhauls, caffeine, chain restaurants, childhood obesity, coffee wars, corporate responsibility, CSPI, CSR, dieticians, energy-drinks, fair trade coffee, fast food, Food Politics, food porn, frappuccino, green initiatives, greenwashing, healthGAMERS, healthier fare, healthier fast food, Healthy-Kids, HFCS, IdeaList, junk-food, Kids influencers, lighter food, multinationals, My Starbucks Idea, nutrition, real food, reinvention, smoothies, Starbucks, Starbucks healthier foods, Starbucks Shared Planet, turning the tides, V2V, Vivanno, whole foods, Xtreme Eating Awards