Emerging trends & STEM Archives - Page 89 of 139

Adina’s Deck World Premiere, Health 2.0, Me to We, instant ridesharing

October 27, 2008 by Amy Jussel Leave a Comment

Been a busy week with the digital advances transpiring at the Health 2.0 national conference in S.F., (full debrief on kids Gaming4Health panel upcoming) plus this weekend’s Adina’s Deck World Premiere of episode 2 and 3 to add to their kids’ original award-winning cyberbullying film (see sidebar debrief; post-interview/photos to come). Then tonight, … [Read more...]

Filed Under: Advertising, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: Adinas-Deck, Age of Conversation 2, change agents, child-advocacy, children, Craig Kielburger, do not mail registry, Forest Ethics, Free the Children, global citizenship, Green Halloween, Health 2.0, inspiring minds, iperson.mobi, Kids, Marc Kielburger, Me to We, meaningful media, no junk mail, positive change, teens, Trick or treat, tweens, youth empowerment

FCC Comment Extension On Kids Product Placement ‘til Nov. 17!

October 23, 2008 by Amy Jussel 1 Comment

Your turn to sound off if you’d like to join me (and 173 other orgs and commenters at last count) to reinforce the notion that embedded advertising (product placement) does not belong in young children’s programming. Shaping Youth was one of the initial 23 orgs onboard this coalition addressing the FCC, which I've written about exhaustively many a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: adelstein, advergaming, adverlab, behavioral profiling kids, brand hype, branding, CCFC, Corporate babysitter, covert ads, data-mining, digital ads.org, FCC, FCC-Integrated-Marketing-Rules, FCC-product-integration, FCC-product-placement, FCC-Product-Placement-Coalition, imedia connection, itvx, Kids, N.E. Mardsen, NOI, NPRM, PEM, Screen Actors Guild, sponsorship, stealth advertising, stealth marketing, Virtual-Worlds, WGA, Youth-Media

FCC: Kids Programming Is Laden With Product Placement

October 22, 2008 by Amy Jussel 10 Comments

That’s my official FCC filing at left, (squeaked in under the deadline today, explained why later) which emphatically states kids should be OFF LIMITS to embedded ads designed to bypass the Tivo tactics of wise wee ones who blip through traditional commercials to get back to their favorite show unscathed. I've written about this a lot before, vetting thoughts about … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Product Placement, Shaping Youth Tagged With: ad-creep, advergaming, American-Idol, Better For You products, BFY, brandwashing, children, Childrens Television Act, coffee cups, commercialism, common sense, corporate pedophilia, cwickies, DigitalAds.org, discernment, embedded ads, FCC, FCC safeguards, FCC-Integrated-Marketing-Rules, FCC-product-placement, free speech, Girls Intelligence Agency, Happy Feet, Hard sell to kids, industry accountability, JustKid Inc., Kids, McDonalds, Media 3.0, media influencers, media-literacy, name-dropping, news team product placement, peer to peer influence, plotline ad integration, product integration, product shills, psychological tactics, Rounders, social-media, Spongebob, sponsorships, street teams, teens, Theraflu, Tremor, tweens, Virtual-Worlds, vulnerability

Health 2.0: Got Mercury? Cellphone Tool For Fish Fanatics Like Me

October 21, 2008 by Amy Jussel 18 Comments

Calling all kids, moms-to-be and women like me who eat fish a lot: Since we’re evidently more at risk than others from harm due to mercury ingestion and fish consumption, there’s now a cool little cellphone calculator to check before you chomp. GotMercury.mobi is an “on the go” extension of the GotMercury.org web site which I wrote about in this … [Read more...]

Filed Under: EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: Andre Blackman, children, Connie Evers, Diagnosis Mercury, digital health, DOH, Dr. Jane Hightower, facts about fish, fish, fish calculator, Fitbrains, Gaming4Health, got mercury, Health 2.0, health bloggers, health e-games, HopeLab, Isis, Kids, kids nutrition, Mercury, mercury calculator, mobile cellphone app, Seafood calculator, seafood myths, seafood watch, sushi, tuna, Water Saving Hero, youth, Youth Noise, YPulse

Farmers Markets Go Digital: Find Healthy Food Near YOU!

October 20, 2008 by Amy Jussel 2 Comments

Tonight Shaping Youth proudly hosts filmmaker Amy Kalafa of Two Angry Moms at Parents Place joining Farmers Market pals like Sarah Nelson of Fresh Approach who is stellar at getting the word out regionally to all the farmer's market folks who in turn inform us "what's in season" with handy charts like this one...But we also wanted to provide a searchable database for our … [Read more...]