Marketing Shaping Youth

Media Matters: SF Giants Are Champions Beyond The Field

May 18, 2011 by Amy Jussel 1 Comment

Oct. 30, 2014 Update The Giants have won the World Series THREE out of the last FIVE years, and though I've seen a few "NoH8" tweets along with celebratory congratulations, it seems that today's essay by Apple CEO Tim Cook has once again given me a shoulder shake as to why his declaration is important for civil rights and human rights activists everywhere. Living in the Bay … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Stereotypes & Diversity Tagged With: "Kill the Gays Bill", Advocates-for-youth, Africa, anti-gay, Careerspotting, Careerspotting 4 Kids, Don Lemmon, gay suicide, gender equality, Global Leaders for Justice, Global-Good, Going to Bat Against Homophobia, homophobia, homosexuality, human rights, IDAHO, incivility, International Day Against Homophobia, Internet sexuality information services, Isis, It Gets Better, Kalimah Priforce, Lgbt, LGBT Youth Need Heroes, Matthew Shepard, May 17, peace and social justice, Pflag, Qynko, reach and teach, S.F.Giants, sexuality, Silicon Valley startups, social bigotry, social justice, sports homophobia, Straight Against Hate, teaching tolerance, The Laramie Project, The Trevor Project, transgender, Uganda, united nations, US State Dept, World Health Organization, youth at risk

CCFC Puts Energy Into Cleaning Up School Commercialism

May 16, 2011 by Amy Jussel 5 Comments

May 16, 2011 Continuing our ‘positive picks’ series on media and marketing that matters, a gigantic ‘Howard Beale’ style shout from the windows “w00t!” to champions of change at CCFC, Campaign for a Commercial Free Childhood who snuffed out the filthy coal curriculum pushed into schools via Scholastic after just 48 hours of harnessing the power of their CCFC aligned … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: Amy-Jussel, Book Fairs, branding in schools, Brands in Schools, brandwashing, Bratz books, CCFC, Channel One, clean coal, coal, coal curriculum, commercial brands, commercial free, commercialism, commercialized school curriculum, Consuming kids, education, Energy, Friends of the Earth, Greenpeace USA, junk science, Kids health, label literacy, media-literacy, Rethinking Schools, Scholastic, SunnyD, SunnyD sugar spree, Susan Linn, vested interests

Media That Uplifts & Inspires: Positive Picks For Youth Outreach

May 11, 2011 by Amy Jussel 16 Comments

Sept. 10, 2016 Update World Suicide Prevention Day is flooding my Twitter account, with poignant posts pointing to the desperate need for mental health resources and outreach, especially among youth and children. With this in mind, I'm going to tweet a loud 'shoutout' to organizations making a huge difference in this dialogue, from symptoms, outreach and support at … [Read more...]

Filed Under: Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: adversity, Age-of-Conversation, Amy-Jussel, Asset Based Thinking, bullying, Change the way you see everything, children and adolescent depression, Disney, gender and media portrayals, Get through tough times, GLSEN, Hank Wasiak, Hardy Girls Healthy Women, HGHW, Hollywood Health and Society, humanity, I Can Helpline, Inspire Foundation, intervention, It Gets Better, Josh Shipp, kids depression, Kids health, lead a happier life, liberty, Life, Liz J Meyer, Mental Health Month, mHealth, paths to happiness, PBG, Pixar, positive psychology, Project Happiness, pursuit of happiness, Reach Out Australia, reachout, ReachOut in the USA, SEL, social and emotional education, social change, social media activism, spark change, SPARK! summit, teaching tolerance, Teen's Guide to World Domination, teens depression, The Trevor Project, Toy Story, troubled teens, Woody, youth motivational speakers

Last Minute Mother’s Day Digital Gifts (Free Ones, Too!)

May 8, 2011 by Amy Jussel 4 Comments

May 7, 2011 Update 5-8: To Mama With Love.org is a smidge away fm receiving a fund match; just $1K more in the next 8 hours to get $5K.extra. Can you help 'em? Ready to put your mom on the map? When I wrote “Mother’s Day Media Worth Forwarding to a Friend” I added a link list of meaningful gift gestures and ideas (recapped at the end) and am excited to update it with … [Read more...]

Filed Under: Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: Cool Mom Tech, customizable, digital media, Free App Bundle, Free apps, Freebie-Finds-Kids, Gifts from the heart, handmade for mom, Homemade Mother's Day, JibJab, Kids custom media, mom is the star, Mom Rap, Mom-a-thon, Moms Day Media, Moms Rising, Moms Who Inspire, Mother's Day media, Mother's Day Proclamation, mothering, Mothers Day, parenting, Roses for Peace, STEM, Thank A Mom Movement, To Mama With Love, True meaning of Mother's Day, Viral Videos, Why Are You On Twitter?

Positive Picks In Media & Marketing: Pigtail Pals, Redefining Girly

May 5, 2011 by Amy Jussel 13 Comments

May 5, 2011 To prevent founder flameout and “battle fatigue” in the fight to win the hearts and mindshare of our children, I’ve decided to devote May to “spring forward” with media and marketing examples of companies, orgs, and projects who are POSITIVE influences and “doing it right.” Shaping Youth is shining the spotlight on indie entities we WISH would get more play … [Read more...]