Marketing Shaping Youth Archives - Page 36 of 147

Using Kid Lit To Read The Right Message About Bullying

April 18, 2010 by Amy Jussel 12 Comments

April 18, 2010 Many of you know I clench when I hear the word ‘reporter’ (even though I’m one and the same, it’s different when you’re behind the keyboard) because media has powerful potential to ignite infernos and give too much heat to ill-placed words, creating drama instead of preventing same....So imagine my exhale when today’s edition of the Chicago Tribune rightfully … [Read more...]

Filed Under: Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: Adinas-Deck, Amy-Jussel, Anne Collier, bullying, character, chat rooms, Chat Roulette, Chicago Tribune, Connect Safely, Cyberbullying, cyberscourge, digital drama, Dr.-Robyn-Silverman, e-moderation, education, eModeration, ethics, Formspring, Google Bomb Book, Heidi Stevens, HGHW, internet-safety, kidlit, Kids, Kids Online Balancing Safety and Fun unconference, Larry-Magid, mean girls, new media monsters, Odd Girl Out, parental panic, peer reality shows, Rachel Simmons, reputation management, Rosalind Wiseman, sanctuary, Smokescreen, social norming, solutions-based, suicide, teen-suicide-prevention, teens, The Hundred Dresses, true child, youth

Commodification of Kids: The Backlash Has Begun

April 16, 2010 by Amy Jussel 17 Comments

April 16, 2010 About a year ago, TruthOut featured a poignant article called "Commodifying Kids, The Forgotten Crisis" by academic Henry A. Giroux, and though I read it with lots of head bobbing agreement on the tipping point of toxicity, I have to strongly DISagree with the "forgotten" notion. This issue is not the LEAST bit forgotten...it's on fire, baby and it's gaining … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth Tagged With: Adproofing, America the Beautiful movie, Amy-Jussel, APA, buffed boy, Candies, CCFC, childhood, Childhood Matters, coarseness, commodification, Consuming kids, consumption, corporate accountability, Counter-marketing, crass, CSR, digital-ads, Dr. Robyn, ethics, exploitation, Forgotten crisis, FTC, harm, Healthy media choices, Henry Giroux, HGHW, hottie factor, I'm not a prude but, Jess Weiner, KGOY, meat marketing, Media circus, media influence, media-literacy, Oakland schools, Packaging-Boyhood, Packaging-Girlhood, padded bikinis, PEM, PigTail Pals, Pop-Culture, Rachel Simmons, Sexualization, So Sexy So Soon, The Consumerist, The Fat Trap, thinspiration, thongs, true child, TruthOut, tweens

Deconstructing Gaga: Through the Lens of 100 Youth

March 29, 2010 by Amy Jussel 7 Comments

Mar. 29, 2010 Whether you’re Gaga for Gaga or your emotions run toward dropping the last letter (ahem, cough) there’s no doubt her one billion online video views ascending her from bland to brand have given this top selling recording artist much to celebrate beyond LadyGaga's 24th birthday yesterday. Mea culpa on missing the mark for a full-fledged youth roundup of “lil’ … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: beyonce, coarse, Digital-ethnography, disability, Facebook, Fame Monster, Fan culture, fans, feminism, Feministing, Gaga, girlfighting, hollywood gossip, indie, influence, Kids, Lady Gaga, lady gaga parody, Lady Gaga's 24th birthday, LadyGaGa, LGG, Mashable, Music, one billion online video views, Pop-Culture, Product Placement, Rachel Ha, rachel simmons blog, raunch, role model, self-worth, sexuality, Sexualization, sexualized, sociological images, Students, Tarantino, Telephone, violence, youth

Socially Responsible Picture Books: Dream Village Part 2

March 23, 2010 by Amy Jussel 5 Comments

Mar. 23, 2010 Today I was honored to be the guest speaker at SFSU Professor Betsy Blosser’s Media & Social Change class, and brought a gazillion examples of cool work being done in the digital sphere ranging from Beth Kanter’s social media fundraising for Cambodian orphans to our own collaborative global effort with The Age of Conversation co-authors to benefit Variety the … [Read more...]

Filed Under: EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: 4YG, Africa, Amy-Jussel, AOC3, Ashoka Youth Ventures, Beth-Kanter, books, Build A Bear, business plan, cambodian orphans, children's books, DEMO, Demo 2009 winner, digital learning, Do Something, Dream Village, eco moms, education, edutainment, entrepreneur, Four Years Go, Ideablob, ideation, kidlit, literature, Media and social change, NextNow Collaboratory, philanthropy, picture books, PlayPumps International, Saved by the Well, seeding, social enterprise, socially responsible, solutions, startups, Suneet Bahtt, Suneet Bhatt, Sustainability, The Age of Conversation, thought leaders, Variety the Children's Charity, VC funding, World's Greatest Pillowfight, youth voices

Saved By The Well and Dream Village: Perfect For World Water Day

March 22, 2010 by Amy Jussel 8 Comments

Mar. 22, 2010 Awhile back I wrote about the ‘virtual walk’ for World Water Day to raise awareness of those in water-stressed regions who often walk six miles or more to bring water to their villages. When kids brush their teeth with gushing faucets on, or we wash our pets, cars, hair and dishes with ease, it’s hard to remember that over a billion people don’t have access to … [Read more...]