Selma March: The Power of Empathy, Storytelling

Mar. 7, 2015 Selma March, 50 years later, commemoration of Bloody Sunday. #Selma50Anyone who has seen the movie "Selma" knows the split second power of media storytelling to jolt viewers into a visceral, emotional sidewinder.The teens on either side of me were wide-eyed, visibly shaken, and riveted as the dialogue shifted from children playfully bantering about hairstyles to … [Read more...]

Selling Reluctant Readers: 10 Marketing Tactics To Amp Up Fun

Feb. 14, 2017 Valentine's Day Update: More ways to encourage reading, with therapy dogs (via MindshiftKQED Learning)  and a few "Kidlit" picks for Valentine's Day that streamed across my desk, here and here...Off to my new tutoring gig at Reading Partners.org!  Jan. 16, 2017 MLK Weekend: Book Three of March is out with Andrew Aydin, Nate Powell and John Lewis' much needed … [Read more...]