corporate profiteering

The Tooth Fairy Is Not A Brand. Parents…Arise!

July 22, 2013 by Amy Jussel 9 Comments

Aug. 6, 2013 Update! Honored to be accurately quoted in this pithy parenting prose by Heidi Stevens in The Chicago Tribune's thrilled to see all the parenting pushback on Twitter that CCFC put together in this 'Storify' synopsis! (New York Times also covered CCFC's efforts here) Keep at it, families...save our traditions and narratives from marketing greed!July 22, 2013 It’s … [Read more...]

Filed Under: Branding & Consumerism Tagged With: ADA, Amy-Jussel, baby teeth, backdoor branding, brandwashing, CCFC, child exploitation, childhood rites of passage, children’s icons, Commercialization of Childhood, Consumerism, corporate accountability, corporate profiteering, dentists, direct marketing to kids, Disney Dia de los Muertos, Disney-Princesses, Equestria Girls, family narratives, Gender Portrayal, Hasbro, imagination, imaginative play, Mattel, media siege, media-literacy, My Little Pony rebranding, Official Real Tooth Fairy Dentist, parenting peeves, parents under siege, Pinkification, Pop culture impact on kids, princess culture, Save the Tooth Fairy, sexploitation, sexualization of children, Stop Corporate Abuse, storytelling, The Real Tooth Fairies, The Tooth Fairy, toy industry complicity, trademarking a holiday, trust breach, unethical marketing, Vapid Values

CCFC: A Positive Pick, Even When Calling Out Negative TOADY Toys

December 4, 2012 by Amy Jussel Leave a Comment

Dec. 4, 2012 No question I continue to land hard on watchdogs that aren’t woofin’ when it comes to media and marketing’s impact on kids, but nobody does it better than Campaign for a Commercial Free Childhood (CCFC) with a solid lip curl and warning snarl before tearing the pants off of those without a corporate conscience focused on profiteering over public health…...So … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: age compression, apptivity ball, baby media, best toy of the year, Bratzillaz, building brain plasticity, Campaign for a Commercial Free Childhood, CCFC, consumer watchdogs, corporate profiteering, digital devices, Digital Literacy, Digital Media Learning, digital world, early childhood education, Early-Sexualization, Facing the Screen Dilemma, FTC, Healthy kids in a digital world, impact of excessive screen time, Kids health, kids rights, kids socioemotional health, Lego Friends, media use, media-literacy, Monster High, National Parenting Publications Awards, Nielsen reports, nurturing healthy brain development, power of play, screen time, Susan Linn, TOADY Awards, Truce, value of unstructured play, winx, worst toy of the year

One Week Countdown! Vote For Your Favorite Ashoka Youth Venture!

January 2, 2009 by Amy Jussel 2 Comments

What better way to kick off the New Year than a quick click to put fresh faces of change to work on the world’s big issues? Ashoka’s Youth Venture, a global network of over 2,000 youth-led teams, picked 30 teen finalists (ages 13-18) to put their plans in motion and make change in the world. Now it’s YOUR turn to vote ‘em up and whittle ‘em … [Read more...]

Filed Under: Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: $10, 000, 13-18, @15, @15 Fund, Amy-Jussel, Ashoka, Ashoka Youth Ventures, Ashoka's Changemakers, Best Buy, Best Buy@15 Challenge, Best Buy@15 Challenge with Youth Venture, cause marketing, children, corporate profiteering, corporate social responsibility, corporate sponsorship, crowdsourcing, CSR, Dream it do it, Facebook, feed a need, finalists, funding, GenV, Girls helping girls, halo effect, have fun do good, HopeLab, Ideablob, incentives, Just Means, Kids, make a difference, Media, mentoring, MySpace Impact, Payjr, portal, positive change, Random Kid, Ruckus Nation, RWJF, slideshare, social-media, Street Attack, Teen-Second-Life, teens, UGC, Viral Mesh, Virgin Mobile, Virtual-Worlds, vote, WAP, We Media, youth, Youth homeless awareness, Youth Venture, Zander Turtle Talks