Oct. 1, 2009 As a compelling touchpoint for Health Literacy month, which includes October’s Domestic Violence Awareness programs, RespectRx reminds, "15.5 million children in the United States live in families in which partner violence occurred at least once in the past year. And 1 in 5 teens who have been in a serious relationship report being hit, slapped or pushed by a … [Read more...]
Sept. 25, 2009 Never quite thought homelessness would end up a ‘branding opportunity’ but alas, when Virgin Mobile lobbied Congress to declare November Youth Homeless Awareness month to devote time, attention and resources to the issue I thought it was pretty cool. I met a couple of people from Virgin Mobile’s Re-Generation campaign at the cause-marketing lunch table at the … [Read more...]
Sept. 24, 2009 S.F. Bay Area readers, reminder Rachel Simmons is speaking TONIGHT for free at Palo Alto's Gunn High School (details here) about her new book The Curse of the Good Girl (living proof of same right here with yours truly, heh) I interviewed Rachel Simmons about what all has transpired in media and marketing since her decade of research on relational … [Read more...]
Sept. 3, 2009 Lots of chatter on Twitter about yesterday's Jezebel piece and the WSJ article about dieting 4th graders. It leads off, "In 1986, 80% of fourth-grade girls were dieting. Wall Street Journal reporter Jeffrey Zaslow interviewed 100 of them back then, and recently followed up with a few, asking if they think things are getting better for girls. The verdict: It's … [Read more...]
August 29, 2009 “Aw, mom, it sounds boring, why do I have to hear some ‘expert’ talk about stuff I already know…Are any of MY friends going to be there?” Those were my ten year old daughter’s words back in 2005 when Rachel Simmons author of “Odd Girl Out” spoke to a sold-out crowd giving us insights on girl culture, relational aggression, and coping tips for navigating … [Read more...]
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