August 12, 2010 In part one and part two of my posts about ABC Family’s Huge premiere, I hoped to see the show evolve from the hope and promise of some stellar scriptwriter ‘attachments’ to actually being ‘attached.’ I’d like to say they ‘had me at hello’ but frankly they did NOT. I’m not an ABC Family ‘teen soap’ fan of the shallow sniper-fire of frenemies and sexcapade … [Read more...]
Help SPARK a Name for the Sexualization Summit To Ignite Change!
June 21, 2010 As the summer solstice kicks off, the energy is heating up over the buzz about the SPARK! summit challenging the sexualization of girls and women in media, and advocates are already been asking the ‘who what where when’ questions (alas, the ‘why’ is self-evident, from BabyGaga to daily drek d'jour) SPARK! Ignites a flame of action bringing together teen girls … [Read more...]
Kids Summer Camps & Niche Gender Marketing: Why?
June 8, 2010 Why do we have to turn summer camp into a marketing opportunity for pink and blue? What's the matter with plain ol' grass green and outdoor fun? Admittedly, I never made it to a 'traditional camp' until I was a parent. We moved duty stations during summers, and if we didn’t, we were ‘free range kids,’ amped with self reliance, creative spunk, and behavior … [Read more...]