Hey Dads, Watch Your Language: Girls Are Not For Sale!

Feb. 4, 2010 Today Senator Scott Brown (R) was confirmed in the Senate... ...And I confirmed not all that much has changed from yesteryear...Especially when girls and women are reduced to chattle despite living in this 21st century supposedly "politically correct" age of conversation. As a nonpartisan, nonprofit, non-religious-based organization (our only ‘cause’ is the … [Read more...]

Shaping Youth Joins New Moon Girls Media As Affiliate Partner

Nov. 5, 2009 New Moon Girl Media had a massive makeover last year giving girls 8 and up a vibrant, social, supportive space to express themselves without being bombarded by pop up ads for diets, hoochie mama fashions and (pre)teen profiteering… I wrote about it extensively here and here and here (the latter being my favorite one, interviewing the girls themselves!) so let's … [Read more...]

Halloween Beyond the Cliché: Packaging Boyhood Part Two

Oct. 7, 2014 Update I realize I've been 'deconstructing' Halloween for years with pushback on the societal sexploitation of girls as we fiercely try to "Take Back Halloween" by mythbusting "market demand"...But the little boys' lens of how some of the girls costumes land on them is one to watch too, instilling critical thinking early on...in this case, two posts by SheKnows.com … [Read more...]

Ypulse Offers Stimulus Package for Youth Marketing Mashup: 30% Off!

May 13, 2009 Even big league marketers seem to be falling on tough times, as I just noticed Anastasia Goodstein has posted a “30% off” deal for the final weeks of registration for the 2009 Ypulse Youth Marketing Mashup June 1-2 in San Francisco. It reminds me of my days at the ad agency working on high end cruise line accounts that didn’t want to devalue the brand with … [Read more...]

Move Over Dr. Phil, Here Comes “Doctor Jenn for Girls”

“Ever wonder why it seems so hard to be a good parent? Do you ever feel like you don’t know how to survive the turbulent teen years? Or where you can turn for help? Rest assured… you're not alone.” Um, as that scene from the Jerry McGuire movie goes, “You had me at hello.” Doctor Jenn for Girls is a new site many years of experience in … [Read more...]