New Years Media Messages: Packaging Boyhood Meets The Hangover

Dec. 29, 2009 Last night I watched ‘The Hangover’ rated R, which I’d heard described by several YOUNG teens (meaning unable to buy a ticket unless sneaking in via diff. multiplex theater) as ‘hilarious,'  and ‘over the top’ and wanted to see where the kid appeal was coming from and try to ‘relate’ to why this movie was a ‘favorite’ on many a Facebook page. I'm not here to … [Read more...]

Women Talk Sports Network: Voices To Be Heard

May 19, 2009 In the “Young Runners” post yesterday I glossed over the new Women Talk Sports network and Shaping Youth Correspondent Rebecca Scritchfield’s involvement as one of their cadre of contributing bloggers, because I KNEW this media magic warranted a post and presence all its own. One of our readers yesterday was seeking a hub for encouraging teen girl athletes … [Read more...]

“Consuming Kids” Is Now Available For YOU To Host A Screening!

April 24, 2009 Back to our green media focus in a minute, since we're all trying to figure out whether somethin' can be done about all this consumption? But first, here's some fabulous news for change agents out there. Just in time for our Consuming Kids screening and powerhouse panel tonight in Berkeley, (and again  Sun. 4-26 in San Jose and Tues. 4-28 in Palo Alto) MEF , … [Read more...]

Counterstrike: MEF Film “The Price of Pleasure” Screens For Free

April 9, 2009 Even though K-12 youth is Shaping Youth's primary focus, this campus controversy caught my eye for the overlap with our own counter-marketing tactics. In a ‘fight fire with fire’ media literacy move straight out of the Shaping Youth playbook, the Media Education Foundation is responding to this week’s University of Maryland campus uproar of whether or not free … [Read more...]