Product Placement

Doodle 4 Google National Winner: Hope For A New Beginning

May 21, 2009 by Amy Jussel 3 Comments

May 21, 2009 Earlier this spring I wrote about the history of the cool and everchanging logos on the Google homepage delighting us all…including my favorite salute to Seuss. Yesterday it was about Ida, the 47 million year old fossilized dinosaur...(though some at LiveScience are saying “Idaknow-about-this" ancestry-missing link bit…) Today it’s about resurgence, renewal and … [Read more...]

Filed Under: Advertising, Branding & Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: A New Beginning, Christin Engelberth, Cooper-Hewitt, Doodle 4 Google, Doodle4Google, EARTH, eco, ecology, Environment, Global Warming, Google logos, healthy-planet, homepage logos, Ida Fossil dinosaur, LiveScience, One world, renewal, resurgence, reversing trends, Smithsonian, Turtles

Ypulse Offers Stimulus Package for Youth Marketing Mashup: 30% Off!

May 13, 2009 by Amy Jussel 5 Comments

May 13, 2009 Even big league marketers seem to be falling on tough times, as I just noticed Anastasia Goodstein has posted a “30% off” deal for the final weeks of registration for the 2009 Ypulse Youth Marketing Mashup June 1-2 in San Francisco. It reminds me of my days at the ad agency working on high end cruise line accounts that didn’t want to devalue the brand with … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 2009 Ypulse Youth Marketing Mashup, anti-censorship, Balancing safety and fun, BK, booty is booty, Burger King, CCFC, childrens advocacy, girls-self-worth, Izzy-Neis, Joe Kelly, Joi Podgorny, June 1-2 2009, Kids Online, measuring girls butts, mind pollution, objectification, Privo, Russ Klein, sexist ads, Spongebob, squarebutts, Stimulus Package, Susan Linn, tweens, Unconference, youth-marketing, YPulse

Consider This: Virtual Worlds In Institutional Settings

May 7, 2009 by Amy Jussel 2 Comments

May 7, 2009 See this smiling face? Meet my goddaughter, Lara, who recently turned 12. We gifted her an Elf Island 'virtual world' membership for 'premium content' as part of her B-Day celebration. Why? 1.) It was one of the few things I KNEW she didn't have (living afar and gift-guessing is dicey) 2.) She's a VERY social only child who loves to chat and make new friends 3.) … [Read more...]

Filed Under: Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: AAP, ad free, ad-creep, arcade games, blurred boundaries, brand influence, branding, CCFC, commercialism, commercialism in hospitals, commercialism in schools, consumption, Critical-thinking-skills, Disney, doing good, Dora the Explorer, Eco-Childs-Play, Electronic Pacifier, Elf-Island, entertainment industry, follow the money, gaming, gaming addiction, Georgia, GoodQuests, Great Turtle Race, hospital influence, hospitals, Immersive Worlds, infant formula, institutional precedent, institutions, licensed cartoon characters, Liz and Craig Kronenberger, media-literacy, medical marketing, Nationwide Children's Hospital, NCH, OLPC, pediatrics, plant trees, Premium Content, pro-social, schools, subscriber model, video games, Virtual-Worlds, VMK, VW, Wyland

Therapeutic Impacts of Virtual Worlds: Using New Media Positively

May 5, 2009 by Amy Jussel 14 Comments

Aug. 8, 2016 Please pitch in to add your data/case studies from VR pain management to VR for psychiatric use and more... ...Currently working on an update about positive media innovation including tips/tactics for the "sandwich generation" of parents providing eldercare and am thrilled to see virtual reality being tested in senior living communities among startups like … [Read more...]

Filed Under: Branding & Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: #digitalhealth, Andre Blackman, AT&T simulator, Cancer, disease, Embodied Labs, G4H, games for health, Gaming For Health, healing, health, Health 2.0, Health Further, healthcare, HopeLab, hospitals, humana, Kids, mental health, Nationwide Children's Hospital, pediatric, physical therapy, Pokemon Go public health, PTSD, ReMission, Rendever Health, schools, serious-games, stroke, technology, teens, therapeutic, Virtual-Worlds, VR eldercare, VR empathy training, VR simulations, youth

In Bed With Branding: Virtual Worlds Pair With Children’s Hospitals

May 3, 2009 by Amy Jussel 4 Comments

May 3, 2009 What's with all the children's hospitals partnering and news-making so much as of late? This spring, “Operation Teen Book Drop” gave bed bound kids across the country over 8000 titles from young adult book publishers to support Teen Literature Day, sponsored by YALSA, readergirlz, and GuysLitWire. A tad earlier, Dell Children’s Medical Center in Texas became … [Read more...]