Congratulations to the 2009 Digital Media and Learning Winners!

April 15, 2009 No, it was not me. Remember this post about kids coping skills and resiliency? Same song, second verse. The MacArthur Foundation and HASTAC folks will announce 2009 winners tomorrow to the world, but here’s a sneak peek of who won which ironically, I had just stumbled upon yesterday and sent to my research associate Rebeca Montealegre Boyte who was outbound to … [Read more...]

A Virtual World to Be Wild About: Elf Island Tweens Help WildAid

Feb. 18, 2009 As reticent as I am to bring MORE media into kids’ lives, when I’d rather they be outside in non-electronic natural environs, I’m firmly convinced that it’s all about balance, content, values, messaging, and leveraging the power of media in positive ways. No secret that I’ve had my eye on Elf Island (fact sheet here) ever since Izzy Neis gave a heads up on this … [Read more...]

Beyond Tech Toys: Pico=A Playful Invention Company (Part Four)

Feb. 6, 2009 Today I had the pleasure of speaking with global fellowship recipients in Stanford's Innovation Journalism Program (here's VentureBeat's audio of Director David Nordfors explaining the concept of innovation journalism). I tried to explain Shaping Youth's version of innovation learning and thankfully, had asked Scott Arpajian, co-founder of virtual world Dizzywood … [Read more...]

Kids@Play: Elf Island Unlocks the Secret to Parent Approval

I was AWOL at CES as my IBM went MIA. Translated? You're SOL (simply outta luck) if you're seeking a fresh thread on the big Consumer Electronics Show toys and tactics targeting kids at the Kids at Play summit, until I can reconvene with colleagues or TechMamas that were present to interview them and/or pitch a guest editorial. I tried, I really tried to get there. The … [Read more...]

Using Matching Funds Marketing Tactics: A Win-Win For Kids

Ok mathletes and marketing mavens...when does $125=$250? The economy’s in the tank, and I want every penny leveraged to the max, so it makes sense that I’d wait until the 'best year-end deal' to gift to my favorite orgs using matching funds before Jan. 1. Since I literally received an EASTER toy catalog promo the day after Christmas (ack!) I’ve decided … [Read more...]