Food Marketing to Kids: Occupy Wall Street Applies Here, Too

Oct. 16, 2011 It's Blog Action Day today which coincides with United Nations' World Food Day, so my contribution among 80 countries participating is about food policy, profiteering and public health. Follow Twitter's hashtag #BAD11for more food topics Sibling scuffles often end with a thunderous “Enough! Someone’s gonna get hurt” scolding from a parent, so maybe it’s time … [Read more...]

KFC’s “Assvertising”–A Double Down of Unhealthy Cues

September 22, 2010 Would you like a sideorder of sexualization with that heart attack? If the excess sodium from KFC’s Double Down innuendo-laden sat fat monstrosity doesn’t raise your risk factor for high blood pressure, ergo cardiovascular disease, heart failure, kidney disease, and stroke, then the college co-eds selling their buns for the bunless will surely jolt and … [Read more...]

FTC Food Marketing to Kids Update: Are Watchdogs All Bark No Bite?

Sept. 9, 2010 Where are we now with the whole junk food marketing to kids/obesity prevention discussion? Feels like we’ve been TALKING about "candy bars for breakfast" and citing Pink Princess Fairytale Flakes with ads for sugary slop on TV out the wazoo, along with advergaming (embedded digital trolling, seeding unhealthy junk food) and yet “the more things change, the more … [Read more...]

Sony May Singe Itself: Slimy Innuendo Ignites Backdraft

September 2, 2010 Without a doubt, guerrilla marketing campaigns can be effective disruptors as well as clever marketing and teaching tools for advertising AND media literacy. But what happens when “attention” trumps common sense and branding ethics like this Sony  ambient ad campaign? Its proliferation is akin to the “Captive” audience billboard debacle awhile back. As … [Read more...]

Toxic Teen Messaging In A K-Mart/Alloy Episodic: The First Day

September 1, 2010 It’s the first of September, as the first day of school angst bubbles up throughout the nation on either side of this ‘premiere’ week. (many have started school already, some are about to) A welcoming 'first day?' Hardly. This is classic online product placement meets mean girl drek in "First Day: The Series," an abysmal branding collaboration between  … [Read more...]