Iger the Ignorant? Disney Chief Says Kids Don’t Care About Privacy?

July 24, 2009 Hey, kids, did you know the mouse house thinks it’s okay to mine your personal information and sell it to advertisers to make a buck off your back without your permission? Wonder what Maine legislators that just banned data mining of minors will say to that?  (h/t to Ypulse and Privo!) Reuters reports Disney CEO Robert Iger is bullish on direct web … [Read more...]

Keeping Kids Safe From Predators (er, Marketers) Part One

July 13, 2009 Since researcher Sara M. Grimes opened up the conversation on data mining and privacy practices for us, I’d like to keep the focus on this important topic for a sec, because I DO believe we can use media and marketing to impact kids in favorable ways, and have founded our entire organization on that premise to sift out the sludge and elevate the possibility. … [Read more...]

Summer of Link Love: Reprint Rights, Yours for the Asking!

July 7, 2009 If I were using my marketing hat, I could’ve headlined this post “Expose yourself, and we’ll reciprocate” or some other sexist tripe for click-through baiting in edgy innuendo/ad agency style. But...since: a.) I disdain obvious ad ploys and b.) it runs counter to our mission and all we stand for in raising the bar on media messaging, I’ll simply defer to Tracee … [Read more...]

Building Freedom: Celebrating Independence With Kids

July 4, 2015 Update: Adding this "Made in the USA" label lingo literacy from Consumer Reports to remind us all of our increasingly interdependent global culture and fascinating glimpse of whether the flag-waving zeal and patriotic pride merits a "made elsewhere" second glance. Here's to a peaceful celebration of independence, and thankfulness for the freedoms we all too often … [Read more...]

healthGAMERS Part Two: Interview With Melanie Lazarus, MPH

June 30, 2009 Today in my Twitter feed (yes, I finally joined, see sidebar badge!) I immediately benefited from the 'following' phenom to shortcut my research time when a new friend/follower in Australia, Tania Andrusiak, pointed to today’s Scientific American story called “Take two video games and call me in the morning” ---('ReTweet' visual at left) Guess it's time for … [Read more...]